Digital Marketing Manager: We are a Silicon Valley based company focused on case acquisition for lawyers. Specifically, we focus on mass tort case acquisition, leveraging AI to improve case acquisition. We have a team of senior product, marketing, and engineering leaders from Silicon Valley, India, Indonesia and Romania with proven experience in launching successful products. We provide a fast-paced environment, work on many exciting problem areas, offer opportunities to learn and grow, and offer excellent pay based on performance. We are a remote-first team spread across many cities in India, Romania, Indonesia and the US. As our Digital Marketing Manager, you will be at the forefront of our digital marketing efforts, responsible for developing, implementing, and optimizing strategies that drive customer acquisition, engagement, and retention. You will work closely with cross-functional teams to ensure our marketing campaigns align with business objectives and deliver measurable results. Key Responsibilities Develop and execute comprehensive digital marketing strategies across paid social (Meta), search (Google), and affiliate networks to drive customer acquisition and revenue growth Manage and optimize email marketing campaigns to improve lead conversions and cross-sell/upsell opportunities Collaborate with partners to strategically acquire and manage inbound calls and warm transfers Work closely with the analytics team to develop and refine data-driven insights for campaign management and performance auditing Establish and oversee a robust quality assurance process for lead generation across various affiliate partners Create and manage performance reports to track KPIs and ROI across all digital marketing channels Stay abreast of industry trends and best practices to continuously improve our digital marketing efforts Qualifications 8+ years of experience in Digital Marketing , with a strong focus on performance marketing , social media management , and partner relations Proven track record in managing and optimizing Facebook ads and affiliate partnerships (email, co-registration, etc.) Excellent communication skills, both written and verbal, with experience interacting with US-based customers and partners Demonstrated ability to build and maintain strong vendor relationships, particularly with affiliate partners Proficiency in using design tools for creating marketing collateral, coupled with experience in managing freelance designers for more complex creative needs Strong analytical skills and business acumen, with the ability to interpret data and translate insights into actionable strategies Problem-solving aptitude with a data-driven approach to decision-making Ability to work independently and collaboratively in a fast-paced, remote environment Flexibility to work in US time zones as needed to address partner queries promptly Additional Requirements Remote position: Must have a reliable high-speed internet connection (multiple providers preferred) and power backup Willingness to be an individual contributor (IC) and take ownership of specific marketing channels or business verticals What We Offer Opportunity to make a significant impact in a growing company Remote work flexibility Competitive salary and benefits package Continuous learning and professional development opportunities Collaborative and innovative work environment

Details: Role : Revenue Operations Manager Work Type: Full Time Work Mode: Permanent Remote Shift: 5pm to 2am IST Responsibilities: 1. Buyer Management & Lead Routing Manage daily/weekly lead caps for buyers to maximize revenue and quality Build and maintain logic trees for lead grading and routing (e.g., grade A to buyer X, overflow to buyer Y) Monitor buyer response quality, rejection trends, and conversion rates Prioritize high-performing buyers and work with the sales team to sunset underperformers Coordinate with internal stakeholders to onboard new buyers or update parameters 2. Revenue Management & Billing Support Work with Finance to assist in generating and validating weekly invoices for lead delivery Maintain internal tracking sheets or automated dashboards of buyer revenue Flag revenue discrepancies, disputes, or missed caps and ensure timely resolution Support Sales and Product Ops in forecasting and pacing lead traffic for revenue planning 3. Integration & Technical Operations Own the end-to-end API setup for lead posting to buyers, including testing, QA, and documentation Work with internal automation tools (e.g., Zapier, n8n) to create or enhance workflows Troubleshoot posting failures, rejection reasons, and work with buyers to resolve them quickly Maintain a central knowledge base or playbook of integrations and schema versions 4. Quantitative & Statistical Analysis Analyze lead-to-revenue trends across campaigns, lead sources, and buyer segments Run experiments (e.g., alternate routing logic, traffic pauses, pricing thresholds) and assess impact Use analytical tools (Excel, Google Sheets, SQL, or Looker/Tableau) to build internal visibility into performance Recommend optimizations to improve RPM (revenue per 1000 leads) and lead utilization Required Skills 4+ years of experience in a Revenue Ops, Product Ops, Lead Operations, or Growth Operations role Hands-on experience managing API-based integrations (e.g., REST, webhook posts) Ability to write and debug automation workflows (e.g., Zapier, Make, or n8n) Strong command of spreadsheets, data wrangling, and metrics tracking Analytical thinker who can interpret performance data and act on it Exceptional attention to detail with a bias for operational excellence Clear and professional communication skills for both internal and buyer-facing conversations Nice to Have Experience in lead generation, affiliate marketing, or pay-per-lead businesses Knowledge of SQL and data visualization tools (Looker, Tableau, Metabase) Prior involvement in revenue forecasting, pacing, or financial ops Familiarity with call center operations, lead scoring models, or lead resale frameworks Revenue operations manager //Revenue operations analyst

About Us - Demandlane: We are a Silicon Valley based company focused on case acquisition for lawyers. Specifically, we focus on mass tort case acquisition, leveraging AI to improve case acquisition. We have a team of senior product, marketing, and engineering leaders from Silicon Valley, India, Indonesia and Romania with proven experience in launching successful products. We provide a fast-paced environment, work on many exciting problem areas, offer opportunities to learn and grow, and offer excellent pay based on performance. We are a remote-first team spread across many cities in the US, India, Romania, Indonesia and Nigeria. We are seeking a technically proficient Marketing Automation & Tagging Specialist to enhance our digital marketing infrastructure. This role involves implementing and managing tracking solutions across platforms like Google Tag Manager, Facebook (Meta) Pixel, and TikTok Pixel, as well as automating workflows using tools such as Zapier, n8n, and Airtable to ensure accurate data collection and efficient marketing operations. Job Description: Role : Marketing Automation & Tagging Specialist Work Type : Full Time Work Mode: Permanent Remote What You'll Do: Key Responsibilities Tag Management: Implement and manage tags using Google Tag Manager to track user interactions and conversions. Pixel Integration: Set up and maintain Facebook (Meta) Pixel and TikTok Pixel for accurate event tracking and audience building. Automation Workflows: Design and implement automation workflows using tools like Zapier, n8n, and Airtable to streamline marketing operations. Data Layer Management: Collaborate with developers to define and manage data layers for comprehensive tracking. Troubleshooting: Identify and resolve issues related to tag firing, data discrepancies, and tracking errors. Collaboration: Work closely with marketing, analytics, and development teams to align tracking strategies with business objectives. Documentation: Maintain clear documentation of tracking implementations and automation workflows for cross-functional reference. Compliance: Ensure all tracking and automation implementations comply with data privacy regulations such as GDPR and CCPA. Qualifications Bachelor's degree in Marketing, Information Technology, or a related field. 3+ years of experience in digital marketing technology implementation and automation. Proficiency in Google Tag Manager, Facebook (Meta) Pixel, TikTok Pixel, and automation tools like Zapier, n8n, and Airtable. Familiarity with JavaScript, HTML, and CSS for tag customization and automation scripting. Strong analytical skills with experience in tools like Google Analytics, Hotjar, mixpanel, google ads or meta ads Excellent communication skills to convey technical information to non-technical stakeholders. Should be flexible working in overlapping time zone between India and the US. Preferred Qualifications Experience with server-side tagging and advanced analytics platforms. Knowledge of additional marketing platforms like LinkedIn Ads, Twitter Ads, or Snapchat Ads. Certification in Google Analytics or related platforms. What We Offer Opportunity to make a significant impact in a growing company Remote work flexibility Competitive salary and benefits package Continuous learning and professional development opportunities Collaborative and innovative work environment

As our Digital Marketing Manager, you will be at the forefront of our digital marketing efforts, responsible for developing, implementing, and optimizing strategies that drive customer acquisition, engagement, and retention. You will work closely with cross-functional teams to ensure our marketing campaigns align with business objectives and deliver measurable results. Key Responsibilities Develop and execute comprehensive digital marketing strategies across paid social (Meta), search (Google), and affiliate networks to drive customer acquisition and revenue growth Manage and optimize email marketing campaigns to improve lead conversions and cross-sell/upsell opportunities Collaborate with partners to strategically acquire and manage inbound calls and warm transfers Work closely with the analytics team to develop and refine data-driven insights for campaign management and performance auditing Establish and oversee a robust quality assurance process for lead generation across various affiliate partners Create and manage performance reports to track KPIs and ROI across all digital marketing channels Stay abreast of industry trends and best practices to continuously improve our digital marketing efforts Qualifications 5+ years of experience in Digital Marketing, with a strong focus on performance marketing, social media management, and partner relations Proven track record in managing and optimizing Facebook ads and affiliate partnerships (email, co-registration, etc.) Excellent communication skills, both written and verbal, with experience interacting with US-based customers and partners Demonstrated ability to build and maintain strong vendor relationships, particularly with affiliate partners Proficiency in using design tools for creating marketing collateral, coupled with experience in managing freelance designers for more complex creative needs Strong analytical skills and business acumen, with the ability to interpret data and translate insights into actionable strategies Problem-solving aptitude with a data-driven approach to decision-making Ability to work independently and collaboratively in a fast-paced, remote environment Flexibility to work in US time zones as needed to address partner queries promptly Additional Requirements Remote position: Must have a reliable high-speed internet connection (multiple providers preferred) and power backup Willingness to be an individual contributor (IC) and take ownership of specific marketing channels or business verticals What We Offer Opportunity to make a significant impact in a growing company Remote work flexibility Competitive salary and benefits package Continuous learning and professional development opportunities Collaborative and innovative work environment