Creative Writer

As a Creative Copywriter at our company, you will have the exciting opportunity to showcase your talent and creativity by crafting compelling and engaging copy for various platforms. Your role will involve shaping the brand voice, capturing the audience's interest, and driving results through your exceptional writing skills. Your key responsibilities will include conceptualizing and creating content for advertising campaigns, social media, digital ads, websites, packaging, and video scripts. You will collaborate closely with designers, marketers, and brand strategists to bring ideas to life while maintaining consistency in brand voice across all communication channels. Additionally, you will be translating creative briefs into persuasive messaging that resonates with target audiences, editing and proofreading content for clarity and brand alignment, staying updated with industry trends, and contributing original ideas during brainstorming sessions. To be successful in this role, you should possess a Bachelor's degree in English, Communications, Advertising, Marketing, or a related field, along with at least 5 years of copywriting experience (agency experience preferred). A strong portfolio demonstrating creative and strategic thinking, exceptional command of grammar, language, and storytelling, and the ability to write for different formats and audiences are essential requirements. You should be comfortable working in fast-paced, collaborative environments and have familiarity with SEO and digital content writing best practices. Candidates with experience in scripting for videos or radio, as well as a basic understanding of design and visual storytelling, will be given bonus points. In return, we offer creative freedom, a collaborative work culture, opportunities to work with diverse brands and industries, a competitive salary, and room for professional growth and learning. If you are ready to turn your ideas into words that stick and believe you are a good fit for this role, please send your resume, portfolio, and a brief explanation of why you are the right candidate to info@abasana.in.,