Creative Director

As the Lead Visual Artist, you will play a crucial role in ensuring the quality, creativity, and consistency of all visual deliverables across game and marketing projects. Collaborating with Producers, Designers, and Artists, you will be responsible for creating visually compelling graphics, animations, and UI elements. Your tasks will include developing concept art and visual direction for new game features, titles, and marketing assets, as well as defining and maintaining a cohesive visual identity across games. Moreover, you will align the games" art style with core casino mechanics and player psychology, leading the creation of engaging win animations, bonus visuals, and jackpot effects to enhance player satisfaction. Your role will also involve directing the design of promotional assets such as ad creatives, videos, and store visuals that align with social casino trends and boost user acquisition. Additionally, you will guide art for events, themed visuals, special offers, and seasonal content to support monetization and retention goals. In terms of managing the art production pipeline, you will be responsible for setting clear processes, guidelines, and timelines. It will be crucial to estimate and prioritize tasks effectively to ensure on-time delivery without compromising quality. As a mentor and leader, you will inspire the Art Team to continuously elevate their skills and performance while facilitating strong collaboration with development, product, and marketing teams. To excel in this role, you should have 15+ years of relevant experience, including 10+ years in a senior or lead art role, preferably in games or interactive content. A strong online portfolio showcasing game-related visual design, particularly in casino or F2P titles, is essential. Your expertise in UI design, graphic design, and visual storytelling for games will be critical, along with strong leadership skills and a track record of managing and growing creative teams. Proficiency in Adobe Creative Suite and other industry-standard art tools is required. Fluency in English is essential for effective communication with our US team and international partners. You should possess a deep understanding of casino-themed visual elements and experience working on casino games in social or real-money formats. Familiarity with F2P player behavior, art-driven engagement mechanics, and monetization strategies is also necessary. Moreover, you should have experience designing visuals for LiveOps events, in-game promotions, and performance-driven creatives aligned with business objectives. The ability to thrive in a fast-paced, multi-project environment, meet tight deadlines consistently, and be highly organized, proactive, and a collaborative team player will be key to your success in this role.,