Corporate Merchandiser - Merchandising Jewelry

Merchandising: Inventory management: Norms finalization

1. Create the Norming for both Category Level and Boutique level split

based on the final Sales target shared by the Category and Retail

Team

2. Using Scientific method, Develop Assortment Plan with Minimum

Range and Norms at store level Based on Sales Plan and Turn

Targets

3. Cascade the Norms to the respective Category team and

incorporate the changes and then cascade to Retail team and ensure

deployment of the same in One beat.

4. For New Stores and the online channels, arrive at Boutique Level and

Category level norms based on Approved ROI and in discussion with

the category team.

• Store-wise norms • Customer satisfaction

score

• Number of cases of

non-availability of

product

Merchandising: Assortment Planning for Existing, New Stores

1. Assortment planning for maximizing sales and support key category

initiatives.

2. Analyse the sales data and Prepare SKU Classification and finalize the

SKU Best seller list & Regional Products list based on existing

process.

3. Prepare Model Stock for existing stores and new stores as per the

• Correct

assortment

• Sales Growth
• Non-Conversion Rate

reduction

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Sensitivity: Inter nal

finalized Norms with the best sellers.

4. First Indent placement of new stores well in advance for new stores to ensure availability of stocks during store launch

5. Ensure Enough coverage of MS are available against the Norms and timely intimation of Low allowance to category team for New Product Development. Merchandising: Stock Turn & Demand Planning

1.

Timely Intervention of Stocks in Special Intervention stores and allocation of Key Categories in certain markets and websites to leverage the Potential Sales opportunity.

2.

Coordinate with Central Inventory team in understanding the Excess/Shortfall against the Set Norms and Plan for Indent Placement of Products in liaison with category team with sufficient coverage planning.

3.

Seasonal planning to be done well in advance and adequate indents are placed for the Group Categories.

Stock turn policy

Customer satisfaction score

Number of cases of non-availability of product Merchandising: Alignment

1.

Ensure Alignment of Stocks on a Boutique Category Price band level based on the Agreed Norms by,

2.

Ensuring Daily allocation of stocks by maximising systemised allocations through One-beat based on Gaps in the boutiques and websites and priority stores.

3.

Ensure Bestsellers, regional must haves and New Products are continuously available in stores and websites for sales

Alignment of Stocks

Right number of stocks for sales

Number of cases of non-availability of product

Process Contributions Process Contribution Process Outcome Performance Measure Merchandising: Redistribution & Tail Rotation

1. Ensure all aged stocks are rotated on a Timely basis to high potential stores as per Rotation Policy

2. Coordinate with Region teams to ensure timely completion of all recalls and Rotation.

3. Identify Dud/Sludge variants and recommend it for melting to the Inventory and category team.

4. Reduce the aging of Stocks at the Central

Adherence to Redistribution & Tail Rotation Policies

Reduction of sludge inventory

Potential Increase in sales and sell thru Merchandising: Product Management: Product Portfolio Management

1.

Provide support to manage the entire product lifecycle from inception to product retiral.

2.

Provide inputs on range expansion within a collection.

3.

Collate the BBPM performance evaluations for all vendor returns

4.

Provide Tagging recommendations of new products in One beat for continuous replenishment

5.

Identify new dedicated product library to consume slow moving inventory to improve operational efficiency.

Life cycle management

Year on Year business growth

Customer satisfaction score Merchandising: Product Management: New Product Assortment Planning

1.

Based on the Inputs from the Category Team and the Process laid out, create the Assortment plan for New Products with ensuring maximum availability of all AD variants.

2.

Ensure availability of new products in stores well in advance by coordinating with Central Inventory Team and SCM Team

3.

Post the campaign launch, Analyse the sales data, and identify the

New product introduction

Year on Year business growth

Customer satisfaction score

Alignment

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p

otential best sellers and dud stocks and take appropriate actions by discussing with Category team

4.

Ensure timely deactivation of all Dud Stocks from the system to prevent any indenting Merchandising: Process Improvements

1.

Coordinate with One beat and Internal analytics team to improve the existing Process with automations.

2.

PLM for the Group and ensure timely intimation of all concerns to the category team

3.

Support for all best deal offers

4.

Coordinate with Central Inventory team for setting up Inventory Processes

Process Improvements

Better availability of Products

On time delivery Merchandising: Liaison with Retail Team

1. Store visits to understand the performance of store, key categories performance, identifying issues faced with merchandise and providing resolution on the same

2. Faster resolution of queries/requirements from the store teams

3. Execution of projects/pilot experiments pertaining to assortment planning, improving store profitability metrics such as Stock Turn, AMC realisation and Studded share enhancement

• Stakeholder engagement
• Improvement in performance metrics on intervened categories