Content Writer (Ads)

About StudyMEDIC:

StudyMEDIC is a global leader in medical education, offering structured training programs for various postgraduate medical exams including MRCOG, PLAB, FRCOG, and more. We blend innovative tech tools with expert mentorship to help thousands of doctors achieve their career goals.

About the Role:
We are looking for a creative and strategic Content Writer for Ads who can craft compelling, persuasive, and conversion-focused ad copy across various digital platforms.

Key Responsibilities:

• Write attention-grabbing and engaging ad copy for social media platforms (Facebook, Instagram, LinkedIn, etc.), Google Ads, display ads, and more.
• Collaborate with marketing and design teams to align copy with campaign visuals and goals.
• Optimize content for different formats (short-form, long-form, headlines, CTAs).
• A/B test different versions of copy to gauge performance and adjust accordingly.
• Adapt writing style to different audiences and brand voices.
• Research industry trends, competitors, and target demographics to inform copy strategy.
• Ensure all copy is grammatically correct, on-brand, and adheres to platform-specific guidelines.

Requirements:

• Proven experience writing ad copy (portfolio or samples required).
• Strong command of the English language with excellent grammar and editing skills.
• Understanding of digital marketing metrics (CTR, CPC, ROI, etc.).
• Creative thinker with the ability to pitch fresh ideas and angles.
• Familiarity with ad platforms (Meta Ads, Google Ads, etc.).
• Basic knowledge of SEO and keyword usage is a plus.
• Ability to work independently and meet tight deadlines.

Job Type: Full-time

Pay: ₹18,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Application Question(s):

• Do you have personal Laptop? Are you able to bring it for work?

Language:

• Hindi (Preferred)
• English (Required)

Work Location: In person