Content Creation Executive

Job Description

Role & responsibilities Content Creation & Design Develop visually appealing, brand-aligned content (images, videos, reels, stories) to showcase jewelry products across all social media platforms (Instagram, Facebook, YouTube, Pinterest, etc.). Trend Research & Campaign Planning Stay updated with the latest trends in jewelry, fashion, and digital content; plan campaigns around festive seasons, promotions, and new arrivals to boost engagement and sales. Product Photography & Reels Coordinate and execute product photoshoots and video content (unboxing, styling, behind-the-scenes) tailored for platform-specific formats and audience preferences. Engagement & Community Management Draft captions, hashtags, and interactive content to build brand voice and encourage user engagement; manage replies and DMs related to products or campaigns. Performance Tracking & Optimization Analyze post-performance using insights and analytics tools; suggest improvements for increasing reach, followers, and conversion rates through strategic content adjustments. Preferred candidate profile 1.Creative Expertise in Jewelry & Fashion Content Should have a strong aesthetic sense with prior experience in creating digital content specifically for fashion, luxury, or jewelry brands. 2. Proficiency in Design & Editing Tools Skilled in tools like Canva, Adobe Photoshop, Illustrator, Premiere Pro, or mobile editing apps (e.g., InShot, CapCut, etc.) for designing posts, reels, and videos. 3. Strong Communication & Social Media Knowledge Excellent written communication skills with a deep understanding of social media trends, platform algorithms, and audience behavior across Instagram, Facebook, and YouTube.