Communication Generalist

Job Title: Communication Generalist Work Model: Work from Office Only Experience: 4+years Education Qualification: Any Graduate Interested candidates call on 9740521948 and Share CV mohini.sharma@adecco.com A Communication Generalist Responsibilities: Develop strategic and interesting storytelling messaging Strategize and execute a digital advertising plan, in line with the business strategy in coordination with the Digital advertising team People Management: Identify, recruit and manage an effective and passionate team of high-caliber individuals in order to effectively achieve business objectives Supervise and guide the content creators on both narrative and content review across different platforms - Instagram, Facebook, YouTube, Sharechat, Moj, Telegram and Koo Landscape assessment and competitor analysis, along with monitoring Support the development of advertising material across multiple platforms in line with brand Assistance in planning, execution and tracking of new trends in the similar space Must Have: Good understanding of Indians history and current affairs Good understanding of both written & spoken Hindi & English, Bengali. 4-10 years of professional in a media organization Digital media native who understands how to effectively communicate on social media platforms A demonstrated ability to synthesize complex concepts, formulate a clear point of view, and write concise and compelling narratives. Strong project management skills and experience, including managing internal stakeholders and external agencies, and multiple campaigns and projects at once Must be comfortable in fast-paced, deadline-driven environment and able to manage priorities well Willingness to roll up one's sleeves and get work done, even when it is outside the scope of the job. An agile, flexible individual with a can-do approach to managing ambiguity and a highly iterative creative process