Business Development Manager

Sales Management Responsible for the Top line revenue of P & L for assigned territory and services Generating Sales reports & MIS Route planning and making sales calls as per goals Preparation and presentation of sales trends & sales reports Conducting & presenting sales reviews & presentations Planning of Sales programs including expense management, resource allocation & implementation etc. Adhering to sales policies as per organizational ethos & guidelines Providing inputs & working with the Branding & Communication team for wholesome impact of sales initiatives in the assigned territory Event Management and Promotion of the Brand Participating in events that would promote sales from referring physicians Participating in local seminars related to the medical field and related to Hospital activities, thus promoting the brand. Conducting health care awareness programs for the public at outreach doctor clinics. Conducting medical camps both in house as well as outside the hospital campus Collaborate with pharmaceutical companies& doctors for seminars and CME programs. Relationship Building with General Physicians. Organizing meetings with doctors either through known sources or through cold calls, meetings, and briefing them on hospital facilities, seeking support from them in the form of patient referrals and including such patient referrals in our database Organizing CME Programs with the local IMAs and other physicians and surgeons forums to increase the rapport between the internal consultants and external doctors Coordination for conferences / CME programs Starting new marketing activities to increase the customer base Establishing tie-ups with potential nursing homes / clinics / hospitals to maximize business Implementing various ethical motivational strategies with respect to the referring doctors in order to encourage them to provide more patient referrals Organizing medical camps and health talks to create awareness amongst general practitioners Interdepartmental Coordination Analyzing customer/ Doctor feedback and coordinating with Operations for implementing the suggestions based upon their feasibility Coordinating with the Front Office department to ensure patient satisfaction & proper referral documentation. Coordinating with departments, in order to generate reports for analysis and improvement & in conducting outdoor sales program / activities. Market Analysis & Benchmarking Competitive price tracking from other hospitals Collecting competitive marketing information and evolving new sales strategies Collecting and assimilating a database of specialists throughout the areas. Any other jobs assigned by the superiors as per exigencies of work.