Key Responsibilities: Sales Strategy & Execution: Develop and implement sales strategies for the assigned territories in Odisha to achieve company sales targets. Conduct in-depth market analysis to understand demand, competition, and customer preferences. Ensure consistent sales growth across all product categories within the Frozit & Farrm B portfolio. Channel Management: Handle all sales channels (distributors, retailers, wholesalers) in the assigned regions. Appoint, manage, and support distributors in the regions to maintain a robust distribution network. Regularly meet and engage with retailers to enhance product availability and visibility. Ensure that distributors and channel partners are well-stocked and aligned with company policies and guidelines. Team Leadership: Recruit, train, and manage Sales Representatives (SRs) within the assigned territory. Provide regular coaching and mentoring to the sales team, setting clear performance goals. Conduct performance reviews and ensure that the team is motivated and achieving targets. Lead by example and maintain an open line of communication with SRs to resolve field issues promptly. Relationship Management: Build strong relationships with key stakeholders in the assigned region including key accounts, distributors, and large retail chains. Act as the primary point of contact between the company and distributors/partners in Khorda, Koraput, and Malkangiri. Ensure a high level of customer satisfaction through timely responses and solutions to any grievances. Market Expansion & Appointment of Distributors: Identify new business opportunities and untapped markets within the region. Appoint new distributors where necessary to optimize market coverage. Implement go-to-market strategies in new regions to maximize brand reach and sales. Performance Tracking & Reporting: Monitor sales metrics, such as sales volume, market share, and revenue growth. Submit regular reports on sales performance, market conditions, and competitor activities to the Regional Sales Manager. Analyze sales data to understand trends, adjust strategies, and make data-driven decisions. Demand Forecasting & Stock Management: Collaborate with the Supply Chain team to ensure accurate demand forecasting for the territory. Ensure optimum stock levels with distributors to avoid stock-outs or overstocking. Monitor product movement and provide feedback on slow-moving or fast-moving products. Promotional Activities: Plan and execute promotional activities and trade marketing initiatives to drive sales and increase product visibility. Ensure the effective implementation of promotional schemes across distributors and retailers. Collaborate with the marketing team to roll out new product launches and brand-building activities. Required Qualifications: Experience: Minimum 15-20 years of experience in sales, preferably in the FMCG sector. Experience managing sales in rural and semi-urban markets is a plus. Education: Graduate degree in business/marketing or a related field. MBA/PGDM in Sales & Marketing is preferred. Skills: Strong leadership and team management skills. Good analytical, negotiation, and communication skills. Ability to work in high-pressure environments and meet targets. Proficiency in MS Office (Word, Excel, PowerPoint) and sales reporting tools. Key Competencies: Excellent interpersonal and relationship-building skills. Results-driven with a strong focus on achieving sales targets. Strong understanding of the FMCG market in Odisha, especially rural and semi-urban dynamics. Willingness to travel extensively within the assigned territory. Perks & Benefits: Competitive salary and performance-based incentives. Opportunities for career growth and development within the company. Travel allowances and company-related reimbursements. Many more for the Industrial standard Job Type: Full-time Pay: ₹40,000.00 - ₹55,000.00 per month Benefits: Life insurance Provident Fund Experience: S: 1 year (Required) total work: 1 year (Preferred) Sales: 1 year (Preferred) sales representative: 1 year (Preferred) Language: English (Preferred) Work Location: In person