Affiliate Marketing Manager

1 - 4 years

3 - 5 Lacs

Bangalore/Bengaluru

Posted:2 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

  • One must have familiarity with affiliate marketing networks and who manages the affiliate publishers on behalf of an advertiser.

  • You will recruit new affiliates, manage the onboarding process, and ensure that their audiences are aligned with your target market.
  • You also liaise with existing affiliates to answer their questions, address queries, and resolve any issues that they may be having.
  • As an Affiliate Executive you also creates and implements the strategy that has been agreed with the advertiser.
  • You will make recommendations about the best way to approach a campaign and maximize results based on best practice and experience.
  • One must have proven record in negotiation and management of online media campaigns; knowledge in ad-serving technologies, experience in campaign management; and decision-making skills, and the ability to multi-task, work under pressure and work well independently and in a team setting.

Must have: Excellent command on spoken & written English.

Responsibilities:

  • Work with the top performing affiliates helping them to maximize their own earnings and incentivize them to deliver more (help with campaigns, offer promotions, creatives, etc.).
  • Overseeing the day-to-day management of affiliate campaigns to ensure maximum ROI is achieved.
  • Initiating new campaign ideas, including incentivization and bonuses for the program
  • Developing affiliate marketing strategies that deliver specified sales volumes
  • Find new top-level affiliates with high levels of relevant traffic, targeted mailing lists, etc. Negotiate bespoke commercial deals with high-end Affiliates
  • Analyse affiliate performance and develop key metrics and report back to senior management on performance
  • Organize promotions for events, product launches, special offers, etc., and disseminate relevant information to Affiliates
  • Work with key Affiliate Networks to maximize the reach and promotion of Affiliate Programmers.
  • Excellent web etiquette as well as strong online and offline social skills are required. The capability to work across varying time zones and cultures is also beneficial.
  • Liaise with the web team to ensure all efforts maximize overall strategy and global objectives (such as building effective backlinks through affiliate marketing, content placement, social reach maximization, etc.)

Competencies:

Strong negotiation and communication skills are needed

Good skills in excel, quantitative analytical skills, and the ability to develop original conclusions

from a disparate data set are essential.

Preference will be weighted towards those who have managed gaming industry affiliates.

Extraordinary attention to detail and ability to meet deadlines.

Required Candidate profile

Must possess a Bachelor's Degree in Marketing / Advertising / Engineering / Mass Communication.

Must have: Excellent command of spoken & written English,

Perks and Benefits

Perks and Benefits Salary: Competitive (paid vacation and Sick leaves,5 days working)

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