Social Media Executive

Job Description

Social Media Executive Job Description A Social Media Executive is responsible for developing and implementing a comprehensive social media strategy that aligns with the organization's marketing and branding objectives. Key responsibilities include: - Social Media Strategy: Developing and executing a social media strategy that drives engagement, brand awareness, and website traffic. - Content Creation: Creating and curating high-quality, engaging content for various social media platforms. - Account Management: Managing and maintaining social media accounts, ensuring consistency and brand voice. - Engagement: Responding to comments, messages, and reviews in a timely and professional manner. - Analytics: Monitoring and analyzing social media metrics to track performance, identify trends, and optimize content. - Collaboration: Working with cross-functional teams, including marketing, communications, and customer service. - Staying Up-to-Date: Keeping up with the latest social media trends, algorithm changes, and best practices. Required Skills - Social Media Knowledge: Strong understanding of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube. - Content Creation: Excellent writing, graphic design, and video production skills. - Analytics: Ability to analyze social media metrics and make data-driven decisions. - Communication: Strong communication and interpersonal skills. - Creativity: Ability to think creatively and develop innovative social media campaigns. - Time Management: Ability to manage multiple projects simultaneously and meet deadlines. Education and Experience - Bachelor's Degree: In Marketing, Communications, or a related field. - Experience: 1-3 years of experience in social media marketing or a related field. Certifications - Social Media Certifications: Hootsuite, Sprout Social, or Facebook Blueprint certifications are a plus. Work Environment - Full-time: Most social media executive positions are full-time, with some opportunities for remote or hybrid work arrangements. - Industry: Social media executives can work in various industries, including marketing, advertising, and media. Job Type: Full-time Pay: ₹20,000.00 - ₹30,000.00 per month Schedule: Day shift Work Location: In person