Senior Copywriter

Treebo

Treebo

Responsibilities

•  Write high-engagement creative & SEO optimized content that reflects our brand’s voice
•  Lead & mentor a team of content writers 
•  Collaborate with Marketing, PR, and Customer Experience to develop a variety of content marketing materials (Blogs, Push notifications, Email headers, etc.) 
•  Produce error-free content that adheres to the company’s style guidelines 
•  Interpret creative direction and adapt points from creative briefs into persuasive copy concepts
•  Simultaneously manage multiple projects with short deadlines 
•  Propose copy concepts and present underlying strategic thinking to business leaders
•  Witty and creative in writing catchy titles 
•  Reworking content based on feedback from stakeholders 
•  Ensuring all copy is proofread and free of errors 
•  Using research to establish the strategy for reaching out to the target audience 
•  Communications to customers and ensuring consistency in the brand voice 
•  Formulating and integrating keywords for Search Engine Optimization (SEO)

Preferred Qualities

•  Demonstrated success in managing blogs 
•  Experience in producing copy for digital, print, and broadcast channels
•  Proficiency with Microsoft Office software, including Word, Excel, PowerPoint
•  Exceptional skill with the nuances of long-form writing that captivates the reader to read more
•  A solid understanding of SEO concepts preferred 
•  Previous experience in creative writing, ideation, and formulation