Public Relations Officer

JOB DISCRIPTION

We are seeking a skilled and compassionate Public Relations Officer to join our hospital team. The PR Officer will be responsible for managing the hospital’s public image, fostering strong community relationships, handling media inquiries, and overseeing internal and external communications. This role plays a key part in promoting the hospital’s mission, services, and achievements to the public.

Key Responsibilities:

• Develop and implement PR strategies to enhance the hospital's image and reputation.
• Serve as the primary contact for media inquiries and coordinate press releases and media coverage.
• Write and edit press releases, newsletters, brochures, social media posts, and internal communications.
• Organize and manage public events, health awareness campaigns, and community outreach programs.
• Monitor media coverage and hospital mentions; respond to negative publicity or misinformation swiftly and professionally.
• Foster relationships with local community leaders, government agencies, healthcare partners, and media outlets.
• Coordinate with internal departments to promote hospital services, achievements, and milestones.
• Manage crisis communication in collaboration with the executive team.
• Oversee the hospital’s digital presence, including website content and social media platforms.
• Provide regular reports on PR campaigns, media engagement, and community feedback.

Job Types: Full-time, Permanent

Benefits:

• Cell phone reimbursement
• Internet reimbursement
• Paid sick time

Work Location: In person