Product Marketing Manager - Education

5 - 10 years

20 - 30 Lacs

Posted:3 weeks ago| Platform: Naukri logo

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Skills Required

Product Marketing & Positioning Program & Program & Project ManagementManagement EdTech / SaaS Experience Market Research & Customer Insights

Work Mode

Work from Office

Job Type

Full Time

Job Description

Key Responsibilities:

  • Understand customer segments, wants, and behaviors through research and customer interviews to identify high-value use cases.
  • Create persuasive, technical content for marketing channels, sales collateral, and events.
  • Conduct pilots, alpha and beta testing with K12 teachers, students and admins to advise on product development priorities.
  • Manage programs for educators, including customer advisory boards and social activations.

Qualifications

  • 7+ years of experience; MBAs preferred
  • Education, education technology, and/or marketing experience in an enterprise technology or SaaS category preferred.
  • Proven analytical problem-solving skills with a hypothesis-driven approach.
  • Exceptional project management, communication, and writing skills.
  • Ability to communicate with and manage cross-department relationships.
  • Experience with field team enablement and marketing launch collateral development preferred

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Teamware Solutions

IT Services and IT Consulting

Chennai Tamilnadu

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