Paid Media Executive

* Manage, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing, Facebook, LinkedIn and other search platforms for a variety of Brands.

* Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.

* Manage the creation of large keyword lists.

* Provide creative copy suggestions. Write attractive and concise copy for adverts.

* Manage Display network placement lists on AdWords and through other contextual advertising platforms.

* Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with assigned goals.

* Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.

* Provide oversight, manage, and generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

* Keep pace with search engine and PPC industry trends and developments.

* Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with goals.

* Monitor and evaluate search results and search performance across the major search channels.

* Communication to team and management on project development, timelines, and results.

* Provide oversight and work closely with the other team members to meet goals.

Job Type: Full-time

Pay: ₹25,000.00 - ₹40,000.00 per month

Schedule:

• Day shift

Application Question(s):

• What is your last/current salary?
• What is your expected salary?
• How soon can you join us?

Experience:

• Performance marketing: 2 years (Preferred)

Work Location: In person