About the job: A leading marketing services company, providing clients expertise in the full spectrum of communication needs, is looking for a Programmatic Specialist to join the team who will be responsible for servicing some of the premium brands across a number of industries. Programmatic plays a key role in driving technology, innovation and insights within the digital landscape. Years of Experience : 3+ yrs Location : Pune (hybrid) Shift Timings: US and EMEA Role and Responsibilities: Campaign Implementation Collaborate with Ad Ops, Agencies, and internal teams for campaign setup. Ensure accurate implementation of IOs/media plans in DSPs (DV360, TTD, Amazon). Monitor post-launch performance and resolve delivery or tech issues. Campaign Optimization & Reporting Analyze DSP/Ad Server data for daily pacing and performance. Optimize campaigns regularly to meet KPIs. Deliver performance reports and share insights with clients. Use dashboards for optimization and provide BI feedback. Support associates with complex optimization queries. Skills/Qualifications: Ideally, the candidate should have a Bachelor's degree with a minimum of 3 years of hardcore programmatic experience. Hands-on experience of DSP platforms like DV360 / TTD / Amazon Optimizations skills for different setups and buy types are a must. Able to understand Media plans and call out any challenges in achieving KPIs. Able to pull different reports to analyze campaign performance and make changes to setups on the go Multi-tasks on different campaign setups and optimization Exceptional analytical skills and the ability to spot trends in data and generate insights based on that. Excellent communication (verbal and written) and documentation skills

We are looking for dynamic professionals to join as Associates/Sr Associates/Managers - Paid Search & Social for a renowned Media and Advertising Company based in Pune. This role is responsible for and performing many critical functions within the Biddable team for their international clients. These tasks include, but are not limited to, keyword/copy creation, audience sizing, reporting, billing, trafficking and Q/A, as well as developing, optimizing, and maintaining search and social campaigns. This opportunity will provide a platform to partner with the worlds leading consumer brands in the international space. Role & responsibilities: Client communication to understand their requirement and discuss campaign strategies. In-depth understanding of conversion attribution modeling and different level of marketing funnels. Data segmentation and analysis to take some meaningful strategic approaches into the campaigns and sharing insights with the clients. Experience working in primary Biddable platforms (Google Ads, Bing, Facebook, Snapchat, Pinterest, LinkedIn, Amazon) and able to perform daily management tasks and optimization. Competitor & Market Analysis. Be up to date with biddable industry trends and developments. Monitor web analytics dashboards, reports and key reporting tools (data studio, Adverity, Nuggit, PowerBi). Understanding of at least one bidding platform such as Marin, Kenshoo or DoubleClick. Troubleshooting and quality management of task allocated Adhere to all the process and SLA and ensure its implementation. Creating weekly and post-campaign reports with data insights and next steps Required Skills and Experience: Strong work ethic - ability to work on multiple projects at once, sometimes under pressure and tight deadline. Basic understanding of trafficking and ad server. Excellent writing, math, multi-tasking, organization, and communication skills. Desire to learn knowledge of search, social media, marketing principles, interactive media, and direct response strategies & tactics. Excellent team management skills. Preferably a Google ad and Facebook Blueprint Certified Professional. Well-versed with excel, power-point. Knowledge of HTML, flash and JavaScript would be an asset (only for experienced candidate). A highly motivated team player with a positive attitude and professional demeanor is essential.