We are looking for a performance-driven Ecommerce Marketing Manager to lead our online growth across D2C platforms and marketplaces like Amazon, Flipkart, Myntra, and others. You will be responsible for executing integrated digital campaigns, scaling up revenue through paid media, and improving customer experience across the entire ecommerce funnel. Key Responsibilities: Develop and execute ecommerce marketing strategies to drive traffic, conversions, and customer retention. Manage performance marketing channels including Google Ads, Meta Ads, affiliate networks, and retargeting campaigns. Oversee SEO/SEM, email marketing, and content strategy to support ecommerce growth. Collaborate with design and product teams to optimize landing pages and product pages for higher conversion rates. Monitor and report on KPIs including CAC, ROAS, CLTV, AOV, and conversion rates . Conduct regular A/B testing on campaigns, copy, and creatives to improve performance. Manage ecommerce marketing budget efficiently to maximize ROI. Collaborate with merchandising and operations to plan product launches, promotions, and seasonal campaigns . Manage marketplace presence (Amazon, Flipkart, Nykaa, Myntra, etc.): pricing, advertising (Amazon Ads, Flipkart PLA), content, and ratings. Oversee marketplace listings (Amazon, Flipkart, meesho, IndiaMART, Justdial etc.) and ensure brand consistency across all platforms. Leverage analytics tools like Google Analytics, GA4, Shopify, Klaviyo, Hotjar etc. to derive insights and improve campaigns. Requirements: Bachelor’s degree in Marketing, Business, or related field. MBA is a plus. 5+ years of experience in handling ecommerce and marketplaces , preferably in a D2C or B2C brand. Proven experience with performance marketing, CRO, and ecommerce platforms (Shopify, WooCommerce, Magento, etc.). Hands-on experience with Meta Ads, Google Ads, marketplace ads (Amazon/Flipkart) , and Shopify etc . Excellent communication and project management skills. Passion for ecommerce, consumer behaviour, and digital trends. Familiarity with tools like Meta Business Manager, Google Merchant Center, Klaviyo, Hubspot, or similar etc. Job Type: Full-time Pay: ₹40,000.00 - ₹80,000.00 per month Schedule: Morning shift Work Location: In person Expected Start Date: 24/06/2025