India
Not disclosed
Remote
Full Time
Infinite Labs Digital is seeking a highly skilled TikTok Marketing Expert to provide strategic guidance and hands-on expertise in managing TikTok Ads, GMV campaigns, and TikTok Shop FBT initiatives. Key Responsibilities: Develop and oversee TikTok advertising campaigns to maximize ROI Implement and optimize GMV-focused campaigns Provide expert guidance on TikTok Shop and FBT processes Collaborate with the marketing team to align TikTok strategies with business objectives Candidate Profile: Proven experience managing TikTok Ads and GMV campaigns In-depth knowledge of TikTok Shop and Fulfillment by TikTok (FBT) operations Strong analytical skills with the ability to interpret campaign data and make data-driven decisions Excellent communication skills and ability to provide clear strategic recommendations Availability for part-time, remote engagement Why Infinite Labs Digital? Join a forward-thinking digital agency committed to leveraging innovative platforms for client growth. Work remotely with a flexible schedule while contributing to impactful marketing strategies. If you possess the expertise and are interested in contributing to our success, please apply or reach out for a confidential discussion. Show more Show less
India
None Not disclosed
Remote
Part Time
About InfiniteLabsDigital.com: At InfiniteLabsDigital, we specialize in delivering results-driven digital marketing strategies to help businesses scale. Our team focuses on innovative approaches to drive traffic, generate leads, and enhance brand visibility for our clients. We are seeking a skilled PPC Ads Specialist with expertise in Google Ads, Facebook/Meta, and TikTok to join our growing team on a part-time remote basis. Role & Responsibilities: Manage, create, and optimize PPC campaigns across Google Ads, Facebook/Meta, and TikTok platforms. Develop targeted ad strategies, focusing on driving conversions and improving ROI. Create engaging ad copy and strategically manage keyword targeting to reach desired audiences. Conduct in-depth campaign performance analysis, offering actionable insights and reporting on metrics such as CTR, CPC, conversion rates, and ROAS. Lead A/B testing and continually optimize campaigns to improve results. Stay informed on industry trends, changes in platform policies, and emerging technologies to ensure best practices are implemented. Work closely with the creative team to develop compelling ad creatives aligned with marketing goals. Required Skills & Qualifications: 5+ years of proven experience managing PPC campaigns on Google Ads, Facebook/Meta, and TikTok. In-depth knowledge of Google Ads Manager, Facebook Business Manager, and TikTok Ads Manager. Strong skills in keyword research, campaign structure, and optimization. Experience with A/B testing, ad creative optimization, and audience segmentation. Ability to track and analyze metrics to assess campaign success and make data-driven decisions. Familiarity with Google Analytics and other relevant reporting tools. Excellent communication and collaboration skills, particularly in a remote work environment. Highly organized and able to prioritize tasks effectively. What We Offer: Flexible, part-time remote position. Opportunity to work with a growing digital marketing agency. Competitive hourly rate with potential for long-term collaboration. Work with a supportive and innovative team that values creativity and results. How to Apply: Interested candidates are invited to submit their resume and a brief cover letter outlining their experience with PPC campaigns across Google, Facebook/Meta, and TikTok. Please include any relevant case studies or examples that showcase your success in driving traffic and conversions. Show more Show less
India
None Not disclosed
Remote
Full Time
Infinite Labs Digital | Remote Position Overview We're seeking a dynamic Creative Strategist to lead our creative vision and drive innovative campaign concepts that deliver measurable results. You'll be the strategic mastermind behind our creative output, working closely with our video editors, graphic designer, and video production specialist to transform data insights into compelling, viral-worthy content that drives business growth. Key Responsibilities Strategic Planning & Creative Direction Develop comprehensive creative strategies for multi-platform digital campaigns (social media, digital ads, e-commerce platforms) Analyze client industries, target audiences, and competitive landscapes to inform creative decisions Create detailed creative briefs and campaign concepts that align with business objectives Guide the team on what types of ads, content, and videos to produce based on performance data and market trends Campaign Concepting & Development Design creative concepts that break through the noise in today's attention economy Develop viral content strategies that maximize engagement and shareability Create compelling narratives and messaging frameworks for diverse client industries Plan seasonal campaigns, product launches, and brand refresh initiatives Cross-Platform Content Strategy Optimize creative approaches for different platforms (Instagram, TikTok, YouTube, Facebook, Amazon, etc.) Develop content calendars and campaign timelines that maximize impact Ensure brand consistency while adapting creative execution for various channels Design A/B testing frameworks for creative elements to optimize performance Client & Team Collaboration Present creative strategies and concepts to clients with confidence and data backing Collaborate with video editors, graphic designer, and video production team to execute concepts Translate business objectives into actionable creative direction Provide ongoing creative guidance and feedback throughout production process Performance Analysis & Optimization Monitor campaign performance and adjust creative strategies based on data insights Analyze engagement rates, conversion metrics, and audience feedback to refine approaches Stay current with industry trends, platform algorithm changes, and emerging creative formats Document successful creative formulas and frameworks for future campaigns Required Qualifications Experience & Skills 3-5 years of experience in creative strategy, advertising, or digital marketing Proven track record of developing successful creative campaigns that drive measurable results Strong understanding of social media platforms, advertising ecosystems, and content trends Experience with performance marketing and data-driven creative optimization Portfolio demonstrating viral content creation and multi-platform campaign success Technical & Analytical Competencies Proficiency in creative brief development and campaign planning Understanding of video production workflows and creative asset requirements Familiarity with advertising platforms (Facebook Ads, Google Ads, TikTok Ads, etc.) Basic knowledge of design principles and video production processes Experience with analytics tools and performance measurement Personal Attributes Exceptional creative thinking and problem-solving abilities Strong communication and presentation skills Ability to work in fast-paced, entrepreneurial environment Data-driven mindset with creative intuition Collaborative team player who can lead creative direction Passionate about staying ahead of digital marketing trends Preferred Qualifications Experience working with supplement, healthcare, or e-commerce brands Background in viral marketing or content that has achieved significant organic reach Knowledge of Amazon advertising and marketplace optimization Understanding of SEO and content marketing principles Previous agency experience or work with diverse client portfolios Application Process Please submit your resume, portfolio, and a brief cover letter explaining: Your most successful creative campaign and its measurable impact How you would approach developing creative strategy for a supplement brand launching on social media and Amazon Your vision for creating viral content in today's digital landscape
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