Digital Marketing Executive

About Appzeonix

Appzeonix is a premium software solutions company known for delivering cutting-edge digital experiences. We combine innovation with quality to help brands grow and succeed in the digital world.

Job Summary

We are looking for a passionate and result-oriented Digital Marketing Executive to join our growing team at Appzeonix. You will be responsible for developing, implementing, and managing marketing campaigns that promote our brand, services, and online presence.

Key Responsibilities:

• Develop and execute digital marketing strategies to increase brand awareness and lead generation.
• Manage and optimize Appzeonix’s presence across all digital channels (Google, Facebook, Instagram, LinkedIn, etc.).
• Run paid campaigns (Google Ads, Meta Ads, etc.) with performance tracking and ROI optimization.
• Plan and execute SEO/SEM, email marketing, content marketing, and remarketing campaigns.
• Collaborate with design and development teams for landing pages, creatives, and marketing collateral.
• Conduct competitor analysis and market research to improve digital strategies.
• Analyze web traffic metrics, prepare performance reports, and suggest actionable improvements.
• Handle social media pages and engage with the community to grow followers and interaction.
• Stay updated with the latest digital marketing trends and technologies.

Requirements:

• Proven experience in a digital marketing role or internship.
• Strong knowledge of SEO, Google Analytics, Google Ads, Facebook/Instagram Ads.
• Experience with marketing automation tools and CRM is a plus.
• Excellent written and verbal communication skills.
• Creative thinker with a results-driven approach.
• Ability to work independently and as part of a team.

Preferred Skills:

• Canva, Adobe Photoshop, or other creative tools.
• WordPress or website CMS knowledge.
• Video marketing or basic video editing skills.

Job Types: Full-time, Permanent

Schedule:

• Day shift
• Morning shift

Work Location: In person