Copywriter

About the Role:

We are looking for a creative and detail-oriented Copywriter with at least 2 years of experience in crafting compelling copy for brands across various platforms. The ideal candidate should be passionate about storytelling, understand brand voice, and have a knack for writing engaging content tailored for social media, marketing campaigns, and other brand communication needs.

Key Responsibilities:

Write clear, creative, and engaging copy for social media posts, content calendars, and other brand-related content.

Collaborate with the marketing and design teams to develop concepts and messaging aligned with brand strategy.

Develop and adapt copy that fits different platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) while maintaining brand tone and voice.

Produce copy for a variety of branding needs, including taglines, campaign slogans, website content, and internal/external communications.

Participate in brainstorming sessions and contribute original ideas for content themes and campaign messaging.

Edit and proofread content to ensure high editorial standards.

Stay updated with trends in social media, pop culture, and branding to craft timely and relevant content.

Requirements:

Minimum 2 years of experience as a copywriter in an agency or in-house creative/marketing team.

Strong portfolio showcasing creative work across different platforms, especially social media content and branded messaging.

Excellent command of English with strong grammar, editing, and proofreading skills.

Ability to write in different tones and styles as per brand guidelines.

Strong understanding of digital and social media trends.

A proactive, collaborative mindset with the ability to manage multiple projects and deadlines.

Nice to Have:

Experience working with lifestyle, fashion, and real estate brands.

Basic knowledge of SEO and digital marketing concepts.

Familiarity with content planning tools and social media management platforms.