Performance Marketing Executive

Job Title: Performance Marketing Specialist

Location: Baner, Pune

Job Type: Full Time, Work from Office

Office Timings: 10 AM – 7 PM | Monday – Friday | 2^nd & 4^th Sat of Month Working

Salary: 30-45K

Joining: Immediate

Job Summary:

We are seeking a dynamic and data-driven Performance Marketing Specialist to manage and optimize our digital marketing campaigns across various channels. The ideal candidate will be responsible for driving measurable results and improving ROI on our paid media efforts, working closely with cross-functional teams to execute digital strategies.

Key Responsibilities:

Strategy Development

Campaign Management:

Budgeting:

A/B Testing:

Analytics & Reporting:

Collaboration:

Audience Targeting & Segmentation:

Conversion Rate Optimization (CRO):

Stay Up-to-Date:

Requirements:

Technical Skills:

·      Proven expertise in managing large budgets across Google Ads, Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other digital advertising platforms.

·      Strong proficiency in Google Analytics, Google Tag Manager, Facebook Business Manager, Heat Map Tools and other marketing tools.

·      Experience with A/B testing platforms, data analysis, and reporting tools.

Analytical Mindset:

·      Strong analytical and problem-solving skills with the ability to make data-driven decisions.

Communication Skills:

·      Excellent written and verbal communication skills with the ability to clearly present campaign insights and recommendations.

Team Player:

·      Ability to collaborate effectively with cross-functional teams and external agencies.

Adaptability:

·      Ability to work in a fast-paced environment with changing priorities and manage multiple projects simultaneously.

Preferred Qualifications:

·      1+ years of experience in performance marketing or a related role, preferably in an digital agency setting.

·      Bachelor’s degree in marketing, business, or a related field; advanced certifications in digital marketing are a plus.

·      Proven expertise in managing large budgets across Google Ads, Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other digital advertising platforms.

·      Strong proficiency in Google Analytics, Google Tag Manager, Facebook Business Manager, Heat Map Tools and other marketing tools.

·      Experience with A/B testing platforms, data analysis, and reporting tools.

·      Knowledge of SEO best practices and how they relate to performance marketing.

·      Experience with e-commerce platforms and/or lead generation businesses.

·      Certifications in Google Ads, Facebook Blueprint, or other relevant digital marketing certifications.

Benefits:

1.    Competitive salary and performance-based bonuses.

2.    Professional development opportunities.

3.    Flexible work environment.

How to Apply:

Share your CVs on:

1.    Email: ashish@thevictorymantra.com

2.    Phone | Whatsapp Number: +91-9953993104