16847 Segmentation Jobs

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8.0 years

0 Lacs

new delhi, delhi, india

On-site

Job Description – Senior Performance Marketing Manager (D2C and E Commerce Specialist) Location: Okhla, South Delhi Experience: 8+ Years Working Model: On-site, 5.5 days About the Role We are looking for a highly analytical and growth-driven Senior Performance Marketing Manager to lead our digital marketing strategy across B2B, D2C, and e-commerce channels. The ideal candidate will have a strong command of paid media, conversion optimization, and campaign analytics — driving measurable business outcomes across multiple product lines and audiences. This is a strategic, high-impact role that requires both hands-on campaign execution and team leadership to scale digital performance efficiently....

Posted 14 hours ago

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1.0 - 3.0 years

3 Lacs

india

Remote

Digital Marketing Specialist – Dehradun (Full-time / Freelance) Location: Dehradun (On-site preferred) Experience: 1–3 years Type: Full-time / Freelance Industry: Digital Marketing About the Role We are looking for a skilled and creative Digital Marketing Specialist who has strong expertise in Google Ads, Meta (Facebook/Instagram) Ads , campaign optimization, and performance marketing. You will be responsible for planning, executing, and analysing digital campaigns to help us achieve measurable business growth. Key Responsibilities Plan, create, and optimize campaigns on Google Ads (Search, Display, YouTube) Manage and scale campaigns on Meta Ads (Facebook & Instagram) Perform keyword resear...

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0 years

2 - 4 Lacs

india

On-site

1. Digital Strategy & Planning Develop and execute comprehensive digital marketing strategies aligned with business goals. Identify growth opportunities across paid, organic, and emerging digital platforms. Manage digital marketing budgets and forecast ROI. 2. Performance Marketing Oversee PPC, paid social, display advertising, and remarketing campaigns. Optimize campaigns to achieve maximum ROI and lower acquisition costs. Manage agency relationships (if applicable). 3. SEO & Content Marketing Lead SEO strategy including keyword research, on-page/off-page optimization, and technical audits. Work with content teams to create high-impact content across blogs, landing pages, and email campaign...

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10.0 years

5 - 5 Lacs

gurgaon

On-site

DESCRIPTION This role is open to candidates based in Delhi or Bangalore. AWS Global Sales drives adoption of the AWS cloud worldwide, enabling customers of all sizes to innovate and expand in the cloud. Our team empowers every customer to grow by providing tailored service, unmatched technology, and consistent support. We dive deep to understand each customer's unique challenges, then craft innovative solutions that accelerate their success. This customer-first approach is how we built the world's most adopted cloud. Join us and help us grow. The Amazon Web Services (AWS), India Global Sales Operations (APJ AGS GSO) team is seeking a a self-directed, motivated, and structured sales operation...

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1.0 - 3.0 years

1 - 3 Lacs

delhi

On-site

Position: Email Marketing Executive – B2B Department: Marketing Reports To: Head of Marketing / Director – Growth Location: Janakpuri, New Delhi Experience: 1-3 years in B2B Email Marketing Salary: 2 to 3 LPA (Negotiable for deserving candidates) Job Summary We are seeking a results-driven Email Marketing Executive to plan, manage, and execute B2B email campaigns focused on generating high-quality leads, nurturing prospects, improving engagement, and strengthening long-term customer relationships. The ideal candidate should have hands-on experience in B2B email marketing, marketing automation, CRM management, and data-driven decision-making. Key Responsibilities 1. Email Strategy & Planning ...

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1.0 - 3.0 years

3 - 3 Lacs

india

On-site

Digital Ads Manager (Meta & Google Platforms) Job Type: Full-Time Location: On-Site Job Overview We are seeking an analytical and results-oriented Digital Ads Manager to lead our paid acquisition strategies. This role is responsible for the end-to-end management, optimization, and scaling of our advertising campaigns across Meta (Facebook & Instagram) and Google Ads. The ideal candidate will have a proven track record in lead generation and a deep understanding of performance marketing principles to drive measurable growth and return on investment (ROI). Key Responsibilities Campaign Strategy & Execution: Develop, launch, and manage comprehensive paid media campaigns, including Lead Generati...

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3.0 years

3 - 6 Lacs

india

On-site

About Urban Pillar: Urban Pillar is a dynamic real estate platform specializing in luxury, mid-range, and affordable housing. Based in Pune & Mumbai, we are committed to transforming urban living by connecting clients with properties that match their lifestyle and needs. We are looking for a highly skilled Digital Campaign Manager to lead our online marketing efforts and drive customer engagement. Job Overview: The Digital Campaign Manager will be responsible for developing, executing, and optimizing Urban Pillar's digital marketing campaigns across various platforms. You will play a key role in growing our online presence, attracting potential clients, and driving lead generation through da...

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0 years

0 Lacs

hyderabad, telangana, india

On-site

Company Description Benefic is a nutrition company that prioritizes enhancing the health of consumers through convenient and enjoyable daily nutrition solutions. Our products combine clinically proven benefits with delightful flavors, making the process of taking daily supplements a joyful experience. At Benefic, we aim to motivate and empower individuals to maintain a healthy lifestyle by making it easier and more enjoyable. Based on the idea that daily choices shape long-term health, Benefic is dedicated to bringing vitality and energy to every consumer's life. Role Description This is a full-time, on-site role for a Performance Marketing Manager, based in Hyderabad. The Performance Market...

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3.0 - 4.0 years

10 Lacs

india

On-site

We’re looking for a Market Research Executive who’s curious, analytical, and passionate about uncovering insights that drive brand and business growth. In this role, you’ll dive deep into consumer behavior, competitor trends, and industry data to help shape marketing strategies, brand positioning, and creative direction. This position is perfect for someone who loves connecting data with storytelling — turning research findings into actionable insights that fuel business decisions. Key Responsibilities: 1. Research & Data Gathering Conduct qualitative and quantitative research on industries, target audiences, and competitors. Collect data from various sources — online databases, social media...

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5.0 years

4 - 5 Lacs

chennai

On-site

DESCRIPTION Amazon, one the world’s leaders in e-commerce is looking for a talented Marketing Manager to support rapidly growing and evolving businesses. You will support the business by managing Associate Marketing managers working on content management or catalog/ supply chain defects elimination/marketing related activities. You will work directly with program teams, Retail teams and a variety of global internal businesses and outside vendors to drive operations goals related to Amazon Catalog across several countries. You will support multiple operations teams that work on Amazon Catalog to update and improve the detail page of the products sold by Amazon or support in solve different ty...

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4.0 years

4 - 5 Lacs

chennai

On-site

DESCRIPTION Amazon, one the world’s leaders in e-commerce is looking for a talented Marketing Manager to support rapidly growing and evolving businesses. You will support the business by managing L4 Associate Marketing managers working on content management or catalog/ supply chain defects elimination/marketing related activities. You will work directly with program teams, Retail teams and a variety of global internal businesses and outside vendors to drive operations goals related to Amazon Catalog across several countries. You will support multiple operations teams that work on Amazon Catalog to update and improve the detail page of the products sold by Amazon or support in solve different...

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0 years

1 Lacs

tiruchchirāppalli

On-site

Professional Digital Marketing Course: Growwake, Location: Trichy Accelerate Your Career in Digital Marketing and Placement! This comprehensive, hands-on Digital Marketing course, offered by Growwake in Trichy, is designed to transform participants into full-stack digital marketing professionals ready for high-demand roles. You will master the strategic frameworks, practical tools, and analytical techniques required to plan, execute, and optimize high-impact campaigns across the entire digital ecosystem. This program is ideal for career changers in Trichy , marketing professionals seeking to upskill, and entrepreneurs looking to drive measurable business growth in a digital-first world. Core...

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2.0 years

2 - 4 Lacs

india

On-site

Key ResponsibilitiesPerformance Ads Plan, execute, and optimize campaigns on Meta Ads (FB & IG) and Google Ads. Manage full D2C funnel: Prospecting → Retargeting → Retention. Creative Strategy Improve KPIs: High ROAS,ROI, Low CPA, Strong CVR, Steady Scaling. Automation & Tracking Set up and manage advanced automation flows, including: Meta automation rules Google automated bidding GTM event configuration Pixel/CAPI integrations Automated dashboards (Looker Studio optional) WhatsApp Automation & Growth WhatsApp Automation & Growth Build and optimize WhatsApp automation funnels using Interakt / Wati / Zoko / AiSensy. Set up automated flows: Welcome, Broadcasts, Cart Recovery, Lead Nurturing. I...

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2.0 - 5.0 years

2 - 3 Lacs

coimbatore

On-site

Company Description Mint Homes is a leading name in India’s construction industry, committed to excellence through superior materials, strict quality inspections, and timeless design. With exceptional customer service, a strong warranty program, and world-class amenities, Mint Homes creates thoughtfully designed residences that redefine modern living. Job Description As a Business Researcher at Mint Homes, you will gather, analyze, and interpret data on markets, industries, and competitors to support strategic decision-making and business growth. You will study market trends, consumer behavior, and industry dynamics, providing actionable insights and detailed reports for management and other...

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5.0 years

4 - 6 Lacs

bengaluru

On-site

DESCRIPTION Amazon, one the world’s leaders in e-commerce is looking for a talented Marketing Manager to support rapidly growing and evolving businesses. You will support the business by managing Associate Marketing managers working on content management or catalog/ supply chain defects elimination/marketing related activities. You will work directly with program teams, Retail teams and a variety of global internal businesses and outside vendors to drive operations goals related to Amazon Catalog across several countries. You will support multiple operations teams that work on Amazon Catalog to update and improve the detail page of the products sold by Amazon or support in solve different ty...

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4.0 years

4 - 6 Lacs

bengaluru

On-site

DESCRIPTION Amazon, one the world’s leaders in e-commerce is looking for a talented Marketing Manager to support rapidly growing and evolving businesses. You will support the business by managing L4 Associate Marketing managers working on content management or catalog/ supply chain defects elimination/marketing related activities. You will work directly with program teams, Retail teams and a variety of global internal businesses and outside vendors to drive operations goals related to Amazon Catalog across several countries. You will support multiple operations teams that work on Amazon Catalog to update and improve the detail page of the products sold by Amazon or support in solve different...

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10.0 years

5 - 7 Lacs

bengaluru

On-site

DESCRIPTION This role is open to candidates based in Delhi or Bangalore. AWS Global Sales drives adoption of the AWS cloud worldwide, enabling customers of all sizes to innovate and expand in the cloud. Our team empowers every customer to grow by providing tailored service, unmatched technology, and consistent support. We dive deep to understand each customer's unique challenges, then craft innovative solutions that accelerate their success. This customer-first approach is how we built the world's most adopted cloud. Join us and help us grow. The Amazon Web Services (AWS), India Global Sales Operations (APJ AGS GSO) team is seeking a a self-directed, motivated, and structured sales operation...

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0 years

3 - 3 Lacs

india

On-site

Develop and execute comprehensive digital marketing strategies across multiple channels, including SEO, SEM, content marketing, social media, email marketing, and paid media. Lead the creation and execution of paid search (PPC), display advertising, and social media ad campaigns (Facebook, LinkedIn, Instagram, etc.). Optimize the website for SEO, driving organic traffic and improving search rankings. Conduct in-depth analytics and reporting on digital marketing campaigns, providing actionable insights to stakeholders. Analyze web traffic and digital marketing campaign performance using tools like Google Analytics, SEMrush, and others. Collaborate with the creative team to develop engaging co...

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2.0 - 5.0 years

7 - 8 Lacs

bengaluru

On-site

Job ID: 44166 Location: Bangalore, IN Area of interest: Audit, Accounting & Finance Job type: Regular Employee Work style: Office Working Opening date: 17 Nov 2025 Job Summary Strategy Conduct portfolio analytics and deep dives as required by country/regional/Group Retail Credit. Develop credit strategies across the customer lifecycle of Origination, Portfolio Management and Collections. Business Create insights for Retail Risk by studying portfolio trends, performing necessary analytics such as segmentation, profiling, cut-off setting, stress testing, sensitivity analyses Participate in selective strategic initiatives to build and enhance Group’s in-house analytics capabilities Provide anal...

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4.0 years

10 - 12 Lacs

bengaluru

On-site

AI/ML Engineer Job Location: Bangalore ( Work from office) Job Description: We are looking for a self-motivated, highly skilled and experienced AI/ML Engineer to be part of our growing team.You will be responsible for developing and deploying cutting-edge machine learning models to solve real-world problems.Your responsibilities will include data preparation, model training, evaluation, and deployment, as well as collaborating with data scientists and software engineers to ensure our AI solutions are effective and scalable. As a Machine Learning Engineer, you will be responsible for developing and optimizing pipelines for both inference and training processes.Your expertise will be crucial i...

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0 years

0 Lacs

gurugram, haryana, india

On-site

Job Title - Retail Specialized Data Scientist – Level 9 – SnC GN Data & AI Management Level: 09 - Consultant Location: Bangalore / Gurgaon / Mumbai / Chennai / Pune / Hyderabad / Kolkata Must have skills: A solid understanding of retail industry dynamics, including key performance indicators (KPIs) such as sales trends, customer segmentation, inventory turnover, and promotions. Strong ability to communicate complex data insights to non-technical stakeholders, including senior management, marketing, and operational teams. Meticulous in ensuring data quality, accuracy, and consistency when handling large, complex datasets. Gather and clean data from various retail sources, such as sales transa...

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3.0 years

3 Lacs

india

On-site

Job Overview: We are looking for a highly skilled Performance Marketing Specialist who can lead and execute social advertising strategies, manage Google & Meta ad campaigns, and analyze performance data to drive ROI. The ideal candidate must have strong analytical skills, hands-on experience with paid ads, and good knowledge of SEO. Key Responsibilities: 1. Social Media Advertising & Strategy Plan, create, and execute paid advertising strategies across Meta, Instagram, YouTube, and other social platforms. Develop monthly ad roadmaps and campaign funnels. Optimize campaigns for reach, conversions, and ROI. 2. Google Ads Management Run Search, Display, Shopping, and Video campaigns. Conduct ke...

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1.0 years

3 Lacs

surat

On-site

Qualification Any Graduate Location Vadodara, Surat Salary range Upto 30k Experience/Seniority level 1+ Year Job Time Full Time Requirements / Your Skills Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM Plan, create, and manage paid advertising campaigns on Meta (Facebook, Instagram) and Google Ads Conduct audience research and segmentation to improve targeting and ROI Monitor and optimize campaigns to achieve key performance metrics Collaborate with design and content teams to develop compelling ad creatives Analyze perfor...

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3.0 - 5.0 years

0 Lacs

hyderabad, telangana, india

On-site

Overview This position will be part of the HCC organization supporting Frito Lay North America business retail customer team. The TPM analyst is critical to maintain promotions backend data both on internal systems and external systems. The analyst will be also responsible to process promotion invoices and sharing new item information with the retailer teams. The analyst will be working with the Lead analyst who will channel work on various work groups mentioned above or outside of it. The analyst role is business impacting and time bound; accuracy and timeliness of completion of tasks is critical for the PC team’s success in turn the sales teams’. The TPM analyst will be expected to work on...

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10.0 years

0 Lacs

jamshedpur, jharkhand, india

On-site

MANIPAL TATA MEDICAL COLLEGE Baridih, Jamshedpur, Jharkhand JOB DESCRIPTION: IT MANAGER Position Title: IT Manager Department: Information Technology Location: Jamshedpur, Jharkhand Reports To: Head IT MAHE/MEMG Employment Type: Full-Time About Manipal Tata Medical College (MTMC) Manipal Tata Medical College (MTMC) is a premier institution established via a partnership between Tata Steel and Manipal Academy of Higher Education (MAHE). Situated at the Ardeshir Dalal Memorial Hospital Campus in Baridih, it is affiliated with Tata Main Hospital (TMH), Jharkhand’s largest hospital. Position Overview The IT Manager leads all IT operations, infrastructure, ERP, and Zero Trust security initiatives....

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Exploring Segmentation Jobs in India

The segmentation job market in India is thriving, with numerous opportunities for professionals with expertise in segmentation. Companies across various industries are actively looking for skilled individuals who can analyze data, identify patterns, and create segmented strategies to target specific customer groups effectively.

Top Hiring Locations in India

  1. Bangalore
  2. Mumbai
  3. Delhi
  4. Hyderabad
  5. Chennai

Average Salary Range

The average salary range for segmentation professionals in India varies based on experience and expertise. Entry-level positions typically start at ₹3-5 lakhs per annum, while experienced professionals can earn anywhere between ₹8-15 lakhs per annum.

Career Path

A typical career path in segmentation may include roles such as: - Junior Analyst - Data Scientist - Senior Analyst - Segmentation Manager - Director of Segmentation

Related Skills

In addition to segmentation skills, professionals in this field are often expected to have knowledge of: - Data analytics - Market research - Statistical analysis - Customer segmentation tools

Interview Questions

  • What is customer segmentation, and why is it important? (basic)
  • How would you approach segmenting a new market for our product? (medium)
  • Can you explain the difference between clustering and classification in segmentation? (medium)
  • What tools or software have you used for segmentation analysis? (basic)
  • How do you ensure the accuracy of your segmentation models? (advanced)
  • Describe a successful segmentation strategy you have implemented in the past. (medium)
  • How do you handle incomplete or missing data in a segmentation project? (advanced)
  • What metrics do you use to measure the effectiveness of a segmentation strategy? (medium)
  • Can you explain the concept of RFM analysis in segmentation? (advanced)
  • How do you collaborate with other teams, such as marketing or sales, to implement segmentation strategies? (medium)
  • Describe a time when your segmentation analysis led to a significant increase in customer engagement. (advanced)
  • What role does data visualization play in segmentation analysis? (medium)
  • How do you stay updated with the latest trends and advancements in segmentation techniques? (basic)
  • Can you provide an example of a segmentation model that did not work as expected? How did you address the issues? (advanced)
  • What ethical considerations do you keep in mind when working on segmentation projects? (medium)
  • How do you handle conflicting priorities when developing segmentation strategies? (medium)
  • Explain the concept of predictive segmentation and its significance in marketing. (advanced)
  • How do you ensure that your segmentation strategies are aligned with the overall business goals? (medium)
  • What role does machine learning play in segmentation analysis? (medium)
  • How do you communicate your findings and recommendations from segmentation analysis to non-technical stakeholders? (medium)
  • Can you discuss a time when you had to deal with a large and complex dataset for segmentation analysis? (advanced)
  • How do you assess the effectiveness of different segmentation algorithms? (advanced)
  • Describe a time when you had to troubleshoot a segmentation model that was not producing accurate results. (advanced)
  • How do you handle sensitive customer data while working on segmentation projects? (medium)
  • What are the key challenges you have faced in implementing segmentation strategies, and how did you overcome them? (advanced)

Closing Remark

As you explore opportunities in the segmentation job market in India, remember to showcase your expertise, stay updated with industry trends, and prepare thoroughly for interviews. With the right skills and mindset, you can excel in this dynamic and rewarding field. Good luck!

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