Data Analyst

Designation - Data Analyst Employment Type: Full-time / Contract Reports To: Operations Manager / CEO

About Us
Webindia is a performance-driven digital marketing agency working with clients across multiple industries. Data is at the heart of everything we do from campaign tracking to ROI reporting. We are looking for a Data Analyst who can manage, process, and visualize data to drive informed business and marketing decisions.

Key Responsibilities

Data Collection & Extraction:

- Perform data scraping from websites, APIs, and other sources.

- Use third-party data extraction tools for gathering structured and unstructured data.

- Automate data pulls from various platforms (Google Ads, Facebook Ads, CRM, etc.).

Data Processing & ETL:

- Design and maintain ETL workflows to extract, transform, and load data from multiple sources.

- Clean, normalize, and validate datasets for accuracy and completeness.

- Manage and update data pipelines for marketing analytics.

Automation & Integration:

- Create workflows using Zapier, n8n, and Make (Integromat) to automate data movement and reporting.

- Build integrations between ad platforms, CRM (Zoho One), Google Sheets, and BI tools.

Zoho One Expertise:

- Manage data within Zoho CRM, Zoho Analytics, Zoho Creator, and other Zoho One applications.

- Create custom reports and dashboards in Zoho Analytics.

- Support marketing teams with CRM-based data segmentation for campaigns.

Data Analysis & Reporting:

- Analyze marketing and business data to provide actionable insights.

- Create dashboards and visualizations in Business Intelligence tools (e.g., Zoho Analytics, Power BI, Google Data Studio/Looker).

- Present findings to the marketing and operations teams with clear recommendations.

Required Skills & Experience Proven experience as a Data Analyst, Data Engineer, or similar role in a marketing agency or tech environment. Strong skills in data scraping (BeautifulSoup, Scrapy, or equivalent tools). Hands-on experience with ETL tools and processes. Experience with third-party data extraction tools (e.g., Phantombuster, Octoparse, Apify). Advanced workflow automation skills in Zapier, n8n, and Make. Deep knowledge of Zoho One ecosystem (Zoho CRM, Analytics, Creator, Flow). Proficiency in SQL and basic scripting (Python preferred) for data manipulation. Experience with BI tools (Zoho Analytics, Power BI, Looker Studio). Strong problem-solving skills and ability to work independently. Preferred Qualifications Prior experience in a digital marketing agency setting. Familiarity with ad platform APIs (Google Ads, Meta Ads, LinkedIn Ads). Understanding of marketing metrics (CPL, ROAS, CTR, Conversion Rate, etc.). Tools & Platforms Youll Work With Zoho One Suite (CRM, Analytics, Creator, Flow) Zapier, n8n, Make (Integromat) Google Sheets, Excel, SQL Databases Data scraping tools (BeautifulSoup, Scrapy, Octoparse, Apify, Phantombuster) BI Tools (Zoho Analytics, Power BI, Looker Studio)

Preferred Skills:
Basic knowledge of WordPress or content management systems. Familiarity with Google Analytics and keyword research tools. Creative storytelling and content structuring ability. Knowledge of current digital marketing trends.

Perks
5 Days Working Bi-weekly events Paid sick leaves Casual leaves & CL encashment Employee performance rewards Friendly work culture Medical Insurance

Company Details
https://www.webindiainc.com/