Client Relations & Marketing Associate

4 - 8 years

3 - 7 Lacs

Posted:None| Platform: Naukri logo

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Job Type

Full Time

Job Description

B-Square is a leading IT company with over 25 years of global experience, pioneering software solutions including our flagship product, Pothera ERP. We are committed to expanding our international presence and fostering strong client and partner relationship.

Job Summary:

We are looking for a dynamic and articulate Marketing Expert to represent our company in high-level meetings and client interactions, including engagements with embassy professionals and international stakeholders. This role focuses on building and nurturing long-term client relationships, presenting our company effectively, and enhancing brand reputation. This is not a sales role, but requires excellent communication and interpersonal skills.

Key Responsibilities:

  • Develop and maintain strong professional relationships with clients and international stakeholders.
  • Represent the company confidently in meetings, presentations, and networking events to introduce and promote our products and services.
  • Maintain a detailed CRM database with updated client information, communication history, and follow-up schedules.
  • Coordinate communication between clients and internal teams to ensure alignment and clarity.
  • Assist in planning and executing marketing initiatives targeted at new markets.
  • Prepare and deliver engaging presentations that clearly communicate company value and capabilities.
  • Manage company presence across digital platforms (LinkedIn, company website, email newsletters).
  • Coordinate participation in industry events, webinars, and exhibitions to promote ERP solutions.
  • Collaborate with product, support, and sales teams to ensure aligned communication with clients.
  • Prepare regular reports on client engagement, campaign performance, and feedback for management review.
  • Collaborate with the marketing and business development teams to support branding and outreach efforts.
  • Maintain up-to-date knowledge of industry trends and market conditions in target countries.

Qualifications:

  • MBA degree from a reputable institute is preferred.
  • Excellent verbal and written communication skills in English; proficiency in additional languages is a plus.
  • Proven experience in client relationship management and corporate communications.
  • Strong interpersonal skills with an ability to engage with senior professionals confidently.
  • Professional demeanor and excellent presentation skills.
  • Ability to work independently and manage multiple stakeholders.
  • Prior experience with international business, embassy interactions, or cross-cultural communication is highly desirable.
  • Female candidates preferred.

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