Analyst

As an Implementation & Analytics Specialist, you will play a crucial role in supporting marketing and product teams by establishing, validating, and maintaining analytics infrastructure. Your expertise in GA4 and Segment.io, combined with a strong QA discipline, will be instrumental in generating valuable insights from digital data. - Manage daily implementation and QA tasks - Aid in analytics setup for new product launches - Collaborate with marketing teams for campaign tagging and reporting - Perform analytics QA using various tools and debugging methods - Configure dashboards and conduct ad hoc analyses - Maintain documentation and enforce best practices for implementation and tracking governance - Over 5 years of experience in web/digital analytics implementation and reporting - Hands-on experience with GA4 event setup, custom dimensions, and reporting logic - Strong working knowledge of Segment.io and proficiency in data pipeline configuration - Familiarity with tag management platforms such as GTM or Adobe Launch - Excellent QA practices, attention to detail, ability to work autonomously, and manage cross-functional collaborations effectively If you are well-versed in Google Analytics 4 (GA4) and Segment.io, and possess skills in digital implementation, analytics QA, web analytics consultancy, and marketing data analysis, this role aligns with your expertise and career aspirations.,