SFMC Developer

5 - 9 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

As a SFMC Senior Developer, your role involves planning, building, testing, and managing projects for the Marketing Technology Stack (SFMC). You will lead innovation on the platform to drive specific business and customer KPIs. Key Responsibilities: - Understand client requirements and suggest enhancements in the build approach, acting as an SFMC senior consultant while executing solutions seamlessly with 100% quality. - Build integrations with internal and external apps on the platform and work closely with the data engineering team to create scalable data integrations. - Utilize Salesforce Marketing Cloud tools and scripting language to deliver scalable, responsive email templates with dynamic and personalized content. - Manage Automations in Salesforce Marketing Cloud, ensuring correct execution of all schedules and debugging any failures. - Develop responsive web cloud pages for various use cases such as landing pages, survey forms, and campaign products. - Establish a robust testing process before releasing new features/scripts, fix bugs, and continuously fine-tune features. - Monitor data streams for latency and quality issues and create solutions based on campaign requirements. - Create email campaigns using content builder in SFMC and implement AMP Scripting for dynamic builds. - Utilize advanced knowledge of HTML, CSS, and Media queries for custom coding, building block-based designs using the content builder, and creating and updating data extensions. - Work with Automation Studio and have a good understanding of SQL queries. Desired Skills and Experience: - 5+ years of hands-on experience with Salesforce Marketing Cloud. - Proficiency in HTML, CSS, SQL, and Javascript/AMPScript or similar scripting languages. - Extensive knowledge of Marketing Cloud functionalities including AMPscript, Email Studio, Automation Studio, Journey Builder, Cloud Pages, Contact Builder, and Content Builder. - Experience in building applications and innovative email templates that drive business KPIs. - Ability to analyze campaign requirements, suggest the type of DE and logic needed, and understand the database structure for exception handling while amp scripting. - Curious, innovative, and always exploring new technologies.,

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