Search Engine Optimization Team Lead

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About the role

SEO Team Lead

Key Responsibilities

• Lead the agency’s

  SEO strategy

  across a multi-industry client base (BFSI, IT/ITES, Real Estate, Hospitality, Education, Automotive, Lifestyle, Healthcare, FMCG, Consumer).
• Define

  full-funnel SEO roadmaps

  integrating technical, content, and off-page optimization.
• Oversee and approve all

  audits, strategies, and reports

  before client delivery.

• Analyze search data

  to identify opportunities in Gen-AI Search and SGE environments.
• Integrate LLM-based tools for AI-enhanced keyword strategy, entity mapping, and on-page optimization.
• Build data-driven frameworks to correlate

  SEO KPIs

  with lead and conversion outcomes.
• Collaborate with web, content, and media teams to ensure

  SEO strategy alignment

  across all channels.

• Train and mentor

  the SEO team, ensuring consistent skill growth and process quality.
• Represent the SEO function in client

  meetings, pitches

  , and cross-department strategic reviews.
• Track emerging algorithms, schema evolutions, and

  AI search

  trends to keep the agency future-ready.

Required Skills

• Deep understanding of

  advanced SEO

  mechanics, like technical (Core Web Vitals, JavaScript SEO, schema), content (E-E-A-T, intent mapping), and analytics.
• Proven

  leadership and team management

  experience.
• Proficiency in

  enterprise-level SEO tools

  (Ahrefs, Semrush, Screaming Frog, SurferSEO, GA4, Tag Manager).
• Strategic familiarity with

  AI search ecosystems

  , like Google SGE, ChatGPT integration, Bing Copilot, Perplexity AI, etc.
• Strong communication and

  client relationship

  management skills.
• Ability to create

  strategic documentation, reports, and performance forecasts

  .
• Analytical mindset with high proficiency in Excel, Data Studio, and visualization tools.

KPIs

• Agency-wide organic traffic growth and visibility performance.
• Client retention and satisfaction metrics related to SEO outcomes.
• Ranking and conversion uplift across major accounts.
• Innovation adoption rate (AI-driven SEO workflows, automation tools).
• Team productivity and knowledge development benchmarks.

Why Join Us

Join an integrated agency where SEO is not just about ranking, it’s about influence, intelligence, and innovation. Be part of a team that blends human creativity with machine learning to deliver next-generation organic growth.

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