Sales Head

Location

Experience

About The Role

Key Responsibilities

• Sales & Revenue Growth
• Own sales targets and occupancy goals for all student and professional housing properties.
• Build and execute a comprehensive B2B + B2C sales strategy to ensure year-round occupancy.
• Identify and close corporate partnerships, institutional tie-ups, and channel sales opportunities.
• Digital Lead Generation & Marketing
• Drive performance marketing campaigns (Google Ads, Facebook/Instagram Ads) to generate high-quality leads.
• Collaborate with the marketing team to improve SEO, content marketing, and influencer campaigns.
• Analyze CPL (Cost per Lead), ROI, and conversion rates to optimize digital spend.
• ATL/BTL Activities
• Plan and execute on-ground activations, campus outreach, events, and roadshows to increase brand visibility.
• Manage ATL campaigns (print, outdoor branding, etc.) for stronger brand recall.
• Team Leadership & Collaboration
• Work closely with the Call Center Head and tele-sales team to maximize inquiry-to-booking conversions.
• Hire, train, and mentor a high-performing sales and field activation team.
• Monitor sales pipeline, lead nurturing, and conversion funnel on a weekly basis.
• Business Intelligence & Reporting
• Develop dashboards to track occupancy trends, revenue forecasts, and conversion performance.
• Present weekly and monthly sales performance reports to senior leadership.
  

Key Skills & Experience

• 8–12 years of experience in sales and marketing, with at least 3–4 years in leadership roles.
• Proven expertise in real estate, student housing, co-living, or hospitality sales.
• Strong knowledge of digital marketing and lead generation (PPC, social media, SEO).
• Experience in B2B partnerships, corporate tie-ups, and campus partnerships.
• Strong analytical and data-driven decision-making abilities.
• Excellent communication, negotiation, and leadership skills.
  

Qualifications

• MBA or equivalent in Sales, Marketing, or Business Management (preferred).
• Certification in Digital Marketing (optional but desirable).