Product Manager

Who we are…?

REA India is a part of REA Group Ltd. of Australia (ASX: REA) (“REA Group”). It is the country’s leading full stack real estate technology platform that owns Housing.com

In December 2020, REA Group acquired a controlling stake in REA India. REA Group, headquartered in Melbourne, Australia, is a multinational digital advertising business specialising in property. It operates Australia’s leading residential and commercial property websites, realestate.com.au and realcommercial.com.au and owns leading portals in Hong Kong (squarefoot.com.hk) and China (myfun.com). REA Group also holds a significant minority shareholding in Move, Inc., operator of realtor.com in the US, and the PropertyGuru Group, operator of leading property sites in Malaysia, Singapore, Thailand, Vietnam and Indonesia.

REA India is the only player in India that offers a full range of services in the real estate space, assisting consumers through their entire home seeking journey all the way from initial search and discovery to financing to the final step of transaction closure. It offers advertising and listings products to real estate developers, agents & homeowners, exclusive sales and marketing solutions to builders, data and content services, and personalized search, virtual viewing, site visits, negotiations, home loans and post- sales services to consumers for both buying and renting.

With a 1600+ strong team, REA India has a national presence with 24 offices across India with its corporate office located in Gurugram, Haryana.

Housing.com

Founded in 2012 and acquired by REA India in 2017, Housing.com is India’s most innovative real estate advertising platform for homeowners, landlords, developers, and real estate brokers. The company offers listings for new homes, resale homes, rentals, plots and co-living spaces in India. Backed by strong research and analytics, the company’s experts provide comprehensive real estate services that cover advertising and marketing, sales solutions for real estate developers, personalized search, virtual viewing, AR&VR content, home loans, end-to-end transaction services, and post-transaction services to consumers for both buying and renting.

Our Vision

Changing the way India experiences property.

Our Mission

To be the first choice of our consumers and partners in discovering, renting, buying, selling, financing a home, and digitally enabling them throughout their journey. We do that with data, design, technology, and above all, the passion of our people while delivering value to our shareholders.

Our Culture

Culture forms the core of our foundation and our effort towards creating an engaging workplace that has resulted in REA India being ranked 3rd among the coveted list of India’s Best 100 Companies to Work For in 2023 by the Great Place to Work Institute®. REA India was also ranked in the top 25 workplaces in 2022 & 2021 and in top 50 in 2019. In addition, REA India was also recognized as Best Workplace™ in Building a Culture of Innovation by All in 2023 and India’s Best Workplaces™ in Retail (e-commerce category) for the third time in 2023. REA India was ranked 55th among Best Workplaces in Asia in 2022, & 48th in 2021 apart from being recognized as Top 50 Best Workplaces™ for Women in India in 2021, and Top 75 Best Workplaces™ for Women in 2017

At REA India, we believe in creating a home for our people, where they feel a sense of belonging and purpose. By fostering a culture of inclusion and continuous learning and growth, every team member has the opportunity to thrive, embrace the spirit of being part of a global family, while contributing to revolutionize the way India experiences property. When you come to REA India, you truly COME HOME!

REA India (Housing.com, PropTiger.com, Makaan.com) is an equal opportunity employer and welcomes all qualified individuals to apply for employment. We are committed to creating an environment that is free from discrimination, harassment, and any other form of unlawful behavior. We value diversity and inclusion and do not discriminate against our people or applicants for employment based on age, color, gender, marital status, caste, religion, race, ethnic group, nationality, religious or political conviction, sexual orientation, gender identity, pregnancy, family responsibility, or disability or any other legally protected status. We firmly strive to eliminate any barriers that may impede equal opportunities while also recognizing that specific job roles may require appointees to possess the necessary qualifications, skills, abilities to perform essential functions of the position effectively.

What does this role hold for you…??

Identify customer needs and translate them into actionable product requirements.

Develop crisp PRDs, user stories, and product specifications to guide technology and design teams.

Conduct in-depth competitive analysis to assess positioning and opportunities.

Drive search and discovery enhancements including suggestions, ranking, and personalization algorithms.

Leverage data analysis to derive insights that shape product strategies, influence feature prioritization, and measure impact.

Deeply understand the consumer journey and design retention strategies by leveraging multiple communication channels (email, push, in-app, social, etc.) to drive engagement.

Be savvy in analyzing and inferring channel performance, building data capabilities to seamlessly run, measure, and optimize campaigns.

Create and execute product initiatives for conversion optimization, engagement, and retention through data-backed experimentation.

Use advanced analytics tools (Google Analytics, Adobe Analytics, Mixpanel, Clevertap, Amplitude, etc.) to track KPIs and inform decision-making.

Champion a culture of experimentation and rapid iteration, ensuring learnings are continuously applied.

Stay updated on and leverage emerging AI tools for user research, problem solving, prototyping, and creating smarter product experiences.

Drive cross-functional alignment with strong communication and stakeholder management skills.

Apply if you have…

Experience: 2–5 years in Product Management, Analytics, or Technology roles.

Strong analytical mindset; hands-on with analytics tools (GA, Adobe, Clevertap, Amplitude, or similar); ability to extract insights and support retention initiatives.

Demonstrated experience in improving search relevance, personalization, and analytics-driven product iteration.

Proven ability to translate data into strategy, identify growth opportunities, and measure ROI.

Strong problem-solving and logical thinking skills to break down complex challenges.

Curiosity and adaptability in leveraging AI-driven tools for faster research, efficient workflows, and innovative product solutions.

Excellent communication, collaboration, and leadership skills to influence across teams.

A track record of data-driven decision-making and running high-impact product experiments.

Know more about us…

Visit our career websites at www.careers.housing.com & www.careers.proptiger.com and LinkedIn page to know more about our company culture, and gain insights into what makes us a Great Place to Work.

Want to dive into what we do? Visit our main websites for an in-depth look at www.housing.com, www.proptiger.com & www.makaan.com