Performance Marketing Manager

Company Description

Zee Learn, a part of Essel Group Ltd., is Indias leading organization in core education with a mission to provide high-quality education. Zee Learn fosters individual potential through its expansive network of K-12 schools and pre-schools, including the fastest growing chain of Mount Litera Zee School and Kidzee centers. The organization also operates vocational institutes such as Zee Institute of Creative Arts (ZICA) and Zee Institute of Media Arts (ZIMA). Headquartered in India, Zee Learn is committed to improving human capital through quality education and innovative development programs.

Role Description

This is a full-time on-site role for a Performance Marketing Manager located in Mumbai. The Performance Marketing Manager will be responsible for planning, executing, and optimizing online marketing campaigns. Day-to-day tasks include managing digital marketing channels such as PPC, SEO, and social media, analyzing campaign performance, and generating reports. The role will also involve budget management, A/B testing, and collaboration with cross-functional teams to drive effective marketing strategies.

Qualifications

• Proficiency in PPC, Social Media Marketing, and SEO
• Experience with Digital Marketing platforms and tools
• Strong analytical skills and experience with data-driven decision making
• Excellent communication and collaboration skills
• Proven track record in managing and optimizing marketing campaigns
• Bachelors degree in Marketing, Business, or a related field
• Experience in the education industry is a plus
• Ability to work in a dynamic and fast-paced environment