Performance & Marketing Automation Trainer

3 - 6 years

3 - 5 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

  • Teach Google Ads, Meta Ads, and LinkedIn Ads with live dashboards
  • Train students on GA4, GTM, conversions & tracking setup
  • Create live campaigns during training
  • Explain real-time budgeting, bidding strategies & audience segmentation
  • Teach PPC campaign optimization (CPC, CPA, ROAS, CTR, Quality Score)
  • Guide in designing landing pages for lead generation
  • Conduct live projects and practice assignments
  • Teach retargeting, lookalike audiences, funnels
  • Resolve student doubts daily
  • Evaluate student projects & performance
  • Keep students updated with latest ads platform changes
  • Prepare case studies from real industry campaigns
  • Conduct mock interviews for PPC roles
  • Coordinate with placement team for student evaluations
  • Teach students how to use AI tools like ChatGPT, Gemini, and Claude to create ad copies, keyword clusters, and audience personas.
  • Train learners on using AI creative tools such as AdCreative.ai, Canva AI, and Lumen5 for generating ad creatives and video ads.
  • Show how to apply AI for campaign optimization, competitor research, and performance insights.
  • Guide students in building AI-enhanced workflows for faster campaign setup and automation.

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