Key Accounts Manager

Role & responsibilities

• Execution of the annual business plans for Key Accounts Tamil Nadu based out of Chennai
• Overall responsible for Secondary sales in Tamil Nadu through National, Regional & Local Key accounts.
• Make a brand pitch to prospective customers(National, Regional & Local chains) and manage/co-ordinate all strategic & operational aspects to ensure their smooth entry as new customers
• Enrolment of new outlets in existing National, Regional & Local chains
• Ensuring stock availability & high fill-rates at all the outlets with a high degree of forecasting accuracy
• Provide inputs and direction to his counterparts in other regions on how to manage Key Accounts, Head Quartered out of Chennai
• Ensure collection is done for direct customers as per the company norms and facilitate distributor collection for indirect customers.
• New Product Launches
• Present the new brand launch , sku launch to the local buying teams of National, Regional & Local chains.
• Ensure any Pack & price changes are communicated to the chains as well as ensure that the changes are incorporated in their masters.
• Execution of Launch Promotions & Merchandising activities
• Ensure adherence by Key Account outlets to the agreed Plano gram within the Deep Freezers (DF) as well as ensure the placement of the DF at the right locations within the outlets (as per the norm set by HO)
• Ensure new launches and promotional activities get maximum mileage wet sampling, prominent placement of merchandising material, tactical use of promoters
• Provide inputs to customer activation team to develop and execute a strong 360 degree communication to help maximize consumer touch points in Karnataka
• Ensure proper execution of activations with promoters, stock availability & merchandising material in Key Accounts

Perks and benefits

Mediclaim (Family)

Group Term Life Insurance

Group Personal Accident