About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.For more information, visit wppmedia.com
Role
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Overview Of Job
WPP Media is seeking a Group Head with 6+ years of work experience who would be responsible for leading social content and creative strategy for brands which includes page management & influencer marketing. The experienced professional will be proficient in the space of creating branded content and driving partnerships with 6+ years of relevant experience. The resource will be responsible for a wide spectrum of projects.Understanding of content marketing ecosystem and the ability to think & develop original content that proves engagement for the brand would be important elements to this role. Will be responsible to understand brand briefs, suggest & evaluate most relevant platforms, drive innovations to create content campaigns.
Reporting Of The Role
This role reports to the – Business Director
3 Best Things About The Job
Opportunity to work on brands across categories.
- A role where there are no limits to good ideas
- Client that supports and encourages innovative and exciting work
- Learn from the best in the business if you are willing to go over and above regular work
- You get to create develop and sell award winning ideas
- Get to work closely with top content platforms across media
In Three Months
- You would be leading the conversations with the
- Total understanding of the various agency functions
- Adapt to the client requirements & timelines given and efficiently deliver on the same
- Figured out the key stakeholders internally on entire client portfolio and present content ideas to
In Six Months
- You will be responsible for scaling up the business by pitching to the existing clients apart from the ongoing
- Establish good relations with the Client, Creative partner, and internal Group M agencies and
- Set up a process to ensure seamless delivery of services to the client
In 12 Months
- Independently work on the client requirements along with recommendations
- Learning and experience across social creative and branded content planning
- Worked on end-to-end award-winning solutions
- Train and mentor new recruits
- Emerged as the go-to person both internally and the clients for content
- Become proficient is escalation handling and resolve conflicts.
- Successfully mastered the art of creating content pitches for the client
What Your Day Job Looks Like
- Client Servicing – Managing client on a day-to-day basis for social content and creative
- Ability to meet strict deadlines
- Plan and execute social media campaigns and manage the day-to-day social content posting for the
- Social profile setup – creation or enhancement of Facebook, Twitter, Pinterest, LinkedIn, Instagram, Snapchat and other pages/profiles. Includes analysis on who best to follow and management of
- Liaising with creative partner to execute social content and creative basis client
- Coordinate with media team and creative partner to execute creative basis the campaign
- Co-ordinate with creative partner for creatives, content and
- Interact with client for briefs, approvals and
- Create social content calendar along with the creative
- Keep a tap on relevant trending topics to suggest real time social media posts and content around the
- Pitching to existing and new social AOR accounts
- Social media monitoring – using tools to track, monitor and act on brand mentions, customer comments, hashtags and industry
- Influencer marketing – Tap on opportunities with existing and new set of clients and pitch them
- Shaping influencer marketing campaigns for brands and co-ordination with partners and influencers would be the key
- Identify content opportunities for the brand with media platforms and
- Reporting and responding to queries on brands social media pages
- You will be responsible from bringing in platform neutral content-based ideas for the brand to formulating cross - platforms content strategy basis client briefs
- Brainstorm with team-members to develop new ideas
- Identify & pitch relevant opportunities in sync with brand objectives, topicals and trends
- Liaison with internal & external stakeholders for brand campaigns
- Tracking performance of the campaign and reporting
- End to end project management from planning to execution
- Maintain client and partner relations
- Managing finance
- Negotiations and deal closures
- Share and create Best Practices in content
What You Will Need
- Experience in handling social content marketing and client servicing
- Domain expertise of all social media platforms from content creation to planning to page
- Any mainline creative experience would be an add-on
- Deep knowledge and experience with multiple communication channels and their role in brand marketing
- Communication Development: Working closely with creative partner to create compelling consumer communication backed by strong
- Responsible for driving Innovation, Engagement across all social media
- Monitor performance of each platform; identify and implement opportunities for
- Ability to build huge people network/ increase the traffic or fans on social media profile
- SPOC for managing relationship with Social/Content Marketing agencies
- Prior knowledge in influencer marketing would be
- Radical thinking
- Great Communication Skills
- Smart professional who can think on his/her feet
- Quick Decision-Maker
- Solution oriented
- Background in creating Content solutions
- Exposure in writing & scripting would be an added advantage
- Any Graduate/PG (PG preferred)
- 5+ years of relevant experience
Life At WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.While we appreciate all applications received, only those candidates selected for an interview will be contacted.requisitionid:43741
