Digital Marketing Specialist

Job Title: Digital Marketing Manager

Job Summary:

We are looking for a highly motivated and skilled Digital Marketing Professional to develop, implement, and manage online marketing strategies. The role involves handling SEO, social media, paid ads, content marketing, email campaigns, and analytics to drive brand awareness, lead generation, and customer engagement.

Key Responsibilities:

• Plan and execute digital marketing campaigns across SEO, PPC, social media, and display advertising.
• Manage and grow social media presence on platforms like Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.
• Conduct keyword research, optimize website content, and monitor SEO performance.
• Run and optimize paid ad campaigns on Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads, etc.
• Create engaging content strategies for blogs, landing pages, and social media posts.
• Track, analyze, and report performance of all digital campaigns using tools like Google Analytics, Search Console, SEMrush, HubSpot etc.
• Collaborate with designers and developers to improve user experience and conversion rates.
• Stay updated with the latest digital marketing trends, tools, and best practices.

Requirements:

• Proven work experience as a Digital Marketing Executive / Manager or similar role.
• Strong knowledge of SEO, SEM, Google Ads, Social Media Marketing, and Content Marketing.
• Hands-on experience with Google Analytics, Google Tag Manager, Search Console, and Ads Manager.
• Knowledge of email marketing tools (Mailchimp, HubSpot, etc.).
• Excellent written and verbal communication skills.
• Creative mindset with data-driven decision-making abilities.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Certification in Digital Marketing / Google Ads / SEO / Social Media Marketing (preferred).
• 1–3 years of relevant experience (freshers with strong digital skills may also apply).

Employment Type:

Full-Time

Location:

Jamshedpur

Job Types: Full-time, Permanent

Pay: ₹10,000.00 - ₹20,000.00 per month

Work Location: In person