Digital Marketing Executive And Seo Analyst

Role & responsibilities

• Create engaging visual creatives and graphics using Canva for social media, website, and promotional materials.

• Produce and edit short video reels showcasing our project sites, client testimonials, and design processes to boost brand visibility.

• Manage and curate content for our Instagram account, including scheduling posts, stories, and reels to grow our follower base and engagement.

• Handle website maintenance and updates, including adding new project portfolios, blog posts, and optimizing for SEO.

• Plan, execute, and monitor Google Ads campaigns to drive targeted traffic, leads, and conversions for our services.

• Develop and implement overall digital marketing strategies, including email marketing, content creation, and analytics tracking.

• Analyze performance metrics using tools like Google Analytics, Instagram Insights, and ad platforms to refine campaigns and report on ROI.

• Collaborate with the design team to align marketing efforts with ongoing projects and brand guidelines.

• Stay updated on digital marketing trends, especially in the architecture and interior design sector, to suggest innovative ideas.

• Design creatives, posts, and promotional material using

  Canva

  .
• Create engaging

  Instagram reels and stories

  showcasing sites and projects.
• Plan and manage

  social media content calendar

  for consistent posting.
• Update and maintain the company

  website

  with new projects and blogs.
• Optimize website for

  SEO

  and track performance using analytics.
• Run and manage

  Google Ads, Meta Ads, and LinkedIn Ads

  campaigns for lead generation.
• Monitor social media performance and adjust strategies for better results.
  
• Collaborate with architects and designers for case studies, walkthroughs, and highlights.
  
• Stay updated with latest

  digital marketing trends

  relevant to architecture and interiors.

Preferred candidate profile

• Proficiency in

  Canva

  and basic graphic design tools.
• Strong knowledge of

  Instagram, Facebook, LinkedIn, YouTube

  marketing.
• Hands-on experience with

  Google Ads & SEO

  .
• Creative content writing and storytelling skills.
  
• Basic knowledge of

  website CMS (WordPress preferred)

  .
• Ability to analyze and report digital campaign performance.
  
• Excellent communication, creativity, and attention to detail.