Digital Marketing Analyst

2 years

1 - 4 Lacs

Posted:16 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

**** Required Female Candidates ****

We are looking for a skilled and creative Digital Marketing Analyst to manage and optimize our online presence through effective SEO (Search Engine Optimization) and SMM (Social Media Marketing) strategies.

Key Responsibilities:

Search Engine Optimization (SEO):

  • Conduct keyword research and competitor analysis to identify SEO opportunities.
  • Optimize website content, meta tags, headings, and URLs for better search visibility.
  • Track, analyze, and report website performance using tools such as Google Analytics, Google Search Console.
  • Develop link-building strategies and ensure website content follows SEO best practices.
  • Work closely with content writers and developers to improve site structure and content quality.
  • Stay updated with the latest algorithm changes and SEO trends.

Social Media Marketing (SMM):

  • Plan, create, and schedule engaging content across all major social media platforms (Facebook, Instagram, LinkedIn, X/Twitter, YouTube, etc.).
  • Manage social media campaigns (Meta Ads, LinkedIn Ads, etc.) and monitor their performance.
  • Increase brand visibility, follower base, and engagement through consistent posting and interaction.
  • Analyze campaign metrics and prepare regular performance reports.
  • Collaborate with the design and content team to maintain brand consistency across all platforms.
  • Identify emerging trends and adapt strategies to stay ahead of competitors.

Required Skills & Qualifications:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 2 years of proven experience in both SEO and Social Media Marketing.
  • Knowledge of tools such as Google Analytics, Google Ads, Search Console and Canva.
  • Strong understanding of digital marketing metrics and reporting.
  • Excellent communication and analytical skills.
  • Ability to work independently and manage multiple projects simultaneously.

Preferred Skills (Good to Have):

  • Experience in email marketing or content marketing.

Location : Hyderabad.

Regards,

Recruitment Team,

Contact : 8886609231

Email : careers@techclouderp.com

Job Type: Full-time

Pay: ₹12,000.00 - ₹35,000.00 per month

Work Location: In person

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