Posted:1 week ago|
Platform:
On-site
Full Time
About the Role
We are looking for a Copy Supervisor to lead our copy team and shape impactful communication across digital campaigns, brand storytelling, and performance marketing. The ideal candidate is a skilled writer and conceptual thinker who can balance creativity with strategic business goals, while mentoring and inspiring a team of copywriters.
Key Responsibilities
· Creative Leadership
o Lead a team of junior and mid-level copywriters, ensuring consistent quality and brand voice across all deliverables.
o Collaborate with art directors, designers, and strategists to develop integrated creative campaigns.
o Drive ideation and brainstorming sessions for pitches, campaigns, and brand initiatives.
· Execution & Delivery
o Write compelling copy across platforms—social, digital ads, emailers, websites, videos, landing pages, and more.
o Ensure high standards of creativity, clarity, and effectiveness in all communication.
o Oversee campaign development from concept to execution, maintaining timelines and accuracy.
· Client & Business Focus
o Understand client objectives, target audiences, and industry landscapes to deliver impactful campaigns.
o Collaborate with creative, design, and strategy teams to deliver integrated campaigns.
o Lead a team of copywriters, ensuring brand consistency and excellence in all communications.
o Contribute to ideation and lead pitches and client presentations.
o Write and refine copy across digital platforms: ads, social media, emailers, websites, videos, and more.
o Mentor and guide junior writers, enhancing their growth and skill development.
o Manage multiple projects, meeting deadlines while maintaining creative quality.
· Team Development
o Mentor, coach, and upskill junior copywriters, fostering a collaborative and high-performing team culture.
o Provide constructive feedback and ensure ongoing professional growth of the team.
Requirements
· 6–7 years of experience in copywriting, with at least 2–3 years in a supervisory or lead role.
· Strong portfolio showcasing work across digital-first campaigns, branded content, and performance-driven creatives.
· Excellent command over language, with the ability to adapt tone and voice across brands and platforms.
· Experience working on pitches and high-stakes campaigns with measurable impact.
· Strong presentation and communication skills to confidently pitch ideas internally and to clients.
· Ability to manage multiple projects in a fast-paced agency environment.
Why Join Us?
· Work with leading global and Indian brands across industries.
· Be part of a Creative Solutions team where performance and creativity go hand-in-hand.
· A collaborative culture that values innovation, ownership, and growth.
Puretech Digital - A Genesis Company
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