Content Strategist

You are an experienced, dynamic, and creative content strategist who will be joining our team at [Company name]. Your primary responsibility will involve maintaining a strategic direction in all content pieces, including blogs, infographics, or videos, to enhance our brand's voice. You will play a crucial role in determining the most effective content formats to drive consumer engagement and generate leads to attract potential prospects. If you are passionate about marketing, have a love for content, and possess innovative ideas, we are excited to welcome you to our team! You can look forward to numerous opportunities for professional growth, an impressive career trajectory, competitive compensation, health benefits, and travel packages. Additionally, we provide a hybrid work setting and mentorship from industry experts. In this role, your objectives will include developing and executing a content strategy that aligns with our organization's goals, creating a comprehensive content calendar to collaborate with cross-functional teams, and monitoring the effectiveness of marketing campaigns. You will also be responsible for creating and managing relationships with external content creators and influencers, as well as ensuring content compliance with governance guidelines and policies in coordination with the legal and compliance team. Your tasks will involve owning the content strategy for our website, managing the entire content creation process from ideation to publication, identifying trends and target audience preferences, and ensuring content creation for various platforms. You will collaborate with the data and analytics team to develop and analyze essential KPIs and metrics for content performance, guide the content production team for SEO optimization, video editing, and graphic design, and stay updated on industry trends and algorithm changes impacting content and marketing. This is a full-time position with a day shift schedule located in-person.,