Content Editor

About Not Your Idea

Not Your Idea is a performance-led Content & Tech Solutions company. We help brands optimise their digital presence and achieve various business goals through bespoke web technologies and data-driven web content solutions.

• Editing content written by the team of writers as per the client's brand & SEO guidelines to maintain quality
• Mentoring and guiding writers to help them level up while developing growth tracking mechanisms
• Serve as the content expert on projects involving high-level content & copy intervention.
• Optimizing writers time and efforts to maintain their growth and operational efficiency
• Assist with strategies and operational planning in the ORM vertical of the business
• Working closely with the writers to develop and execute content strategies and content calendars
• Create brand briefs & content guidelines for clients as and when necessary
• Collaborating with various departments to devise pitch strategies and lead the content aspects of dynamic projects
• Write content/copy as and when required while supporting internal marketing initiatives
• Undertake research tasks pertaining to existing clients, prospects, and various content mediums, among others
• Liaising with clients to share and receive project-related updates, briefs, and maintaining project efficiency
• Finding and building relationships with vendors and influencers who can help us with content publishing and other operations necessary for clients.

Requisite Skillsets:

• Exceptional command over both written and spoken English, with a strong foundation of grammar
• A versatile content professional with a strong understanding of written content across various channels and formats
• Unrivalled proficiency with long-form writing that focuses on optimising for search
• A sound understanding of SEO, AEO, GEO, Content Marketing, and how different verticals of writing work is a must
• Experience in team management with great organisational skills, people skills, and mentoring abilities
• Great interpersonal communication skills with a healthy balance between a creative and analytical mind
• Ability to quickly grasp new and complex concepts and explain the same in a simplified manner
• Comfortable working independently, leading the way, and making independent decisions, while being able to work as part of a team and following the lead