2.0 - 6.0 years

0 Lacs

pune, maharashtra

On-site

You will be part of a global leader in integrated growth and transformation, dentsu, which operates in approximately 120 countries with a team of around 68,000 employees. Within dentsu, Merkle, a leading customer experience management firm, specializes in delivering personalized, data-driven marketing strategies that drive growth, engagement, and loyalty for clients. As a member of this dynamic team, you will be responsible for the following: - Designing, executing, and optimizing personalized digital experiences across web and mobile platforms using Adobe Target. - Developing and implementing A/B tests, multivariate tests, and segmentation strategies to enhance user engagement and conversion rates. - Analyzing data and user behavior to identify opportunities for optimization and personalization. - Collaborating with cross-functional teams to implement targeted campaigns and initiatives. - Staying updated on industry trends and best practices in digital marketing, personalization, and optimization. - Providing training and guidance to team members on Adobe Target functionalities and best practices. - Monitoring and reporting on key performance metrics and campaign effectiveness, providing insights and recommendations for continuous improvement. - Having an understanding of A4T integration, tag managers such as Adobe Launch, GTM, Tealium, etc., and implementing Adobe Web SDK. - Building Web Analytics KPIs, Technical Requirements, and setting up different analytics tools (Adobe Analytics, Adobe Launch, GTM) for various business partners. - Being well-versed in Adobe Analytics features (Variables, Report Suite Configurations, Metrics, Dimensions, Segments, etc.). - Utilizing tool expertise in Adobe Target and Adobe Launch. In addition, the following skills are required for this role: - Basic understanding of JS, HTML, and CSS. - Proficiency in Adobe suite and MS Office tools, especially Excel and PowerPoint. - Excellent communication and analytical skills. - Ability to manage and prioritize multiple concurrent tasks while meeting aggressive deadlines in a fast-paced environment with optimism. - Comfort with remote video collaboration tools such as Zoom and Teams. If you have 2 to 4 years of experience and are located in Pune, this opportunity is ideal for you to contribute to the innovative and impactful work at dentsu and Merkle.,

Posted 11 hours ago

Apply

Qliks Sense Architect Birlasoft

5.0 - 10.0 years

0 Lacs

hyderabad, telangana

On-site

You will be responsible for designing, developing, and maintaining interactive dashboards and reports using Qlik Sense. This includes extracting data, managing Qlik Sense servers, and ensuring data integrity as well as performance optimization. Your main focus will be on developing innovative and visually appealing Qlik Sense dashboards and reports that provide actionable insights to stakeholders. To be successful in this role, you should have at least 10 years of experience in Data Warehousing, with 5-6 years specifically in implementing visually appealing Qlik Sense dashboards. You must be proficient in data transformation, creation of QVD files, and set analysis. Additionally, you should have experience in application designing, architecting, development, and deployment using Qlik Sense, with expertise in front-end development and visualization best practices. Strong database designing and SQL skills are essential, along with experience in data integration through ETL processes. You will be required to translate complex functional, technical, and business requirements into executable architectural designs. Collaboration with data architects and business stakeholders to understand data requirements and provide technical solutions is a key aspect of the role. You will lead the end-to-end system and architecture design for applications and infrastructure. Experience in working with various chart types in Qlik Sense such as KPI, Line, Straight table, Pivot table, Pie, Bar, Combo, Radar, and Map is crucial. Proficiency in SET Analysis or Set Expressions, as well as knowledge on creating YTD, LYTD, QTD, LQTD, MTD, LMTD, WTD, LWTD using Set Analysis is required. Familiarity with Qlik Native Functions like String, Date, Aggregate, Row, Conditional, as well as working knowledge on Qlik Sense extensions such as Vizlib and Climber is preferred. Experience with Master Items, Variables, and Segments creation is a plus. You should have a strong understanding of optimization techniques for front-end dashboards, as well as knowledge on Mashups and development. Thorough testing and debugging to ensure the accuracy, reliability, and performance of Qlik applications will be part of your responsibilities. If you have the technical skills and experience required for this role and are passionate about creating insightful and visually appealing dashboards and reports using Qlik Sense, we encourage you to apply.,

Posted 1 week ago

Apply

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.