Social Media Marketing Manager

As a Social Media Marketing Manager (Individual), your main responsibilities will include conducting research and analyzing data to identify and define audiences. You will be tasked with devising and presenting ideas and strategies to effectively reach and engage with target audiences. A key aspect of your role will involve prospecting, generating, qualifying, processing, and following up on leads, as well as appointment setting for the external sales team. You will collaborate closely with the sales, marketing team, and EI leadership to develop lead generation strategies that will create opportunities with prospective customers. Building and maintaining positive business and customer relationships will also be a crucial part of your job. To excel in this position, you will need to continuously seek feedback and strive for improvement in your strategies and tactics. Additionally, you will be expected to perform cost-benefit and needs analysis of both existing and potential customers to ensure their requirements are met effectively.,