Social Media Marketing

EvinceDev (Evince Development) is looking for Talented candidates as per the requirements described here.

• Develop, implement, and manage a comprehensive social media strategy across LinkedIn, Twitter/X, Instagram, Facebook, and YouTube.


• Create and curate engaging content tailored to each platform, including posts, carousels, reels, stories, and more.


• Comfortable creating Reels and short-form videos, and willing to be the on-camera face of the company for social media content as needed.


• Collaborate with internal teams (design, marketing, product) to align messaging and campaign goals.


• Monitor and analyze performance metrics (reach, engagement, conversions, etc.) using tools like GA4 and UTM tracking to optimize content strategy and improve results.


• Manage the social media calendar and ensure timely delivery of all content.


• Stay updated with platform trends, algorithm changes, and best practices.


• Engage with followers, respond to queries/messages, and build a positive brand presence.


• Track competitors and suggest creative content formats to stay ahead.


• Use content and engagement strategies to improve overall brand visibility and perception.


• Coordinate paid social campaigns with the performance marketing team.

Following are the minimum mandatory skills requirements

• Develop, create, and manage engaging content for social media platforms.


• Monitor social media trends, hashtags, and industry updates to optimize content strategy.


• Understand analytics tools like Google Analytics, Search Console, and Looker Studio to monitor campaign and website performance.

Following are the minimum mandatory skills requirements

• 2-5 years of experience managing social media for SaaS, tech, or B2B brands (agency or in-house).


• Strong understanding of platform-specific strategies, especially LinkedIn and Twitter/X for SaaS.


• Excellent copywriting and content creation skills for diverse formats.


• Familiarity with tools like Buffer, Hootsuite, Canva, Adobe Suite, or similar.


• Basic understanding of SEO, analytics, and UTM tracking.


• Ability to manage fast-paced deadlines, multiple priorities, and iterative feedback.


• Creative thinker with a keen eye for aesthetics, brand voice, and visual storytelling.

Following are the minimum mandatory skills requirements

• Passion for technology, startups, and digital innovation.


• Experience with video editing tools (e.g., Adobe Premiere Pro, CapCut, Final Cut Pro, or similar) and strong understanding of short-form video trends.