Senior Executive

Position Overview:

Senior Executive EV Sales

Key Roles and Responsibilities:

Showroom Leadership & Customer Experience

As the senior-most executive at the Chennai COCO showroom, you will be responsible for managing daily operations and ensuring that every customer receives a premium experience. This includes supervising the showroom team, maintaining a clean and organized environment, and ensuring all customer interactions reflect the professionalism and values of SVM. You will guide walk-in customers through the product range, provide in-depth product knowledge, and recommend the best solutions based on their needs, ultimately working to close sales and exceed expectations.

Sales Target Achievement & Lead Management

A key part of your role involves meeting monthly sales targets by converting leads from various sources including walk-ins, digital campaigns, and field activities. You will manage and nurture leads using CRM tools, follow up consistently, and maintain a healthy sales pipeline. Collaborating with the sales and digital marketing teams, you will ensure efficient lead flow and actively work to improve conversion rates. Your goal is to maximize every opportunity and contribute significantly to the companys growth.

Field Sales, Campaigns & Activations

Beyond the showroom, you will be responsible for executing field-level sales initiatives and brand activation campaigns across Chennai. This includes organizing and participating in test ride events, product demos, and promotional campaigns in high-footfall areas like malls, IT parks, educational institutions, and residential communities. You will also take the lead in events like “Weekend with PRANA,” a CSR-driven ride and awareness campaign to promote electric mobility and connect with the community.

Marketing & Brand Promotion

You will work closely with the marketing team to support local promotional strategies and ensure consistent brand visibility. This involves assisting in campaign planning, executing event-based marketing, and collecting customer feedback to help refine future strategies. You’ll represent SVM at trade fairs, auto expos, and industry events, acting as a brand ambassador and ensuring the company’s electric motorcycles are well-positioned in the market.

Customer Relationship Management

Building strong relationships with customers is crucial to success in this role. From initial contact to post-sales support, you will ensure each customer’s journey is smooth and satisfactory. Your role includes handling queries, resolving issues promptly, and encouraging repeat business through excellent service. Regular follow-ups and feedback collection will help enhance customer loyalty and satisfaction.

Reporting, Market Intelligence & Strategy Support

You will be responsible for preparing weekly and monthly sales reports, analyzing sales performance, and identifying areas of improvement. Keeping an eye on competitor activities and market trends will allow you to provide valuable insights to senior management. Your input will play a role in shaping local sales strategies and optimizing marketing effectiveness.