Project Head - IEC (SBM)

Job Summary

Dynamic professional with proven expertise in managing end-to-end projects, digital campaigns, stakeholder engagement, and IEC/visibility initiatives. Skilled in aligning communication strategies with SBM 2.0 goals, leading cross-functional teams, developing impactful content, managing budgets and timelines, and ensuring data-driven monitoring and evaluation for sustainable outcomes.

Eligibility and Qualification

• Minimum Experience Required: Overall 10 to 12 years with preferably 3-5 years of experience in leading government or corporate campaigns at a state level such as Swachh Bharat Mission, National Urban Livelihoods Mission, Jal Jeevan Mission or similar.
• Minimum Educational Qualification: Masters in Management, Business Administration, Public Policy, Governance, Sustainability, Environment or Similar

Project Management:

• Expertise in full project lifecycle: planning, execution, monitoring, and evaluation.
• Experience managing complex, multi-stakeholder projects with strict timelines.
• Ability to align project goals with larger program objectives (e.g. SBM 2.0).

Content Development:

• Skilled in guiding thematic design and multimedia content creation.
• Experience in branding, messaging, and ensuring communication consistency.
• Oversight of audio-visual productions, IEC materials, and creative campaigns.

Monitoring and Evaluation:

• Proficient in M&E frameworks and development of measurable KPIs.
• Ability to track program impact using data-driven tools and feedback loops.
• Experience preparing periodic analytical reports to improve outcomes.

Stakeholder Engagement:

• Strong communication skills (written and verbal) in English and local languages.
• Ability to build partnerships with government, media, NGOs, and communities.
• Skilled in managing high-level meetings, outreach, and advocacy initiatives.

Digital Media Management:

• Familiar with end-to-end management of digital campaigns and online presence.
• Proficient in audience targeting, content scheduling, and performance analytics.
• Ensures high engagement and visibility through platform-specific strategies.

Event Management:

• Capable of organizing awareness drives, workshops, and training events.
• Manages logistics, vendor coordination, and audience engagement seamlessly.
• Ensures event outcomes align with communication objectives and project goals.

Proficiency in Social Media Management:

• Experience in building and executing campaigns across Facebook, Instagram, Twitter (X), and LinkedIn.
• Skilled in real-time interaction, hashtag strategy, and paid promotions.
• Uses analytics to refine content and increase reach and engagement.

Visibility Campaigns:

• Specialized in designing campaigns supporting SBM 2.0 and behavior change.
• Strong understanding of IEC principles and mass communication tactics.
• Experience in cross-channel promotions using print, digital, and ground-level media.

Leadership:

• Leads cross-functional teams with a focus on collaboration and performance.
• Handles delegation, progress monitoring, and mentoring of junior staff.
• Experienced in conflict resolution and driving results through team alignment.

Risk Management:

• Identifies risks early and implements preventive strategies.
• Ensures compliance with legal, financial, and contractual requirements.
• Maintains contingency plans to avoid project disruption.

Budget and Timeline Management:

• Skilled in developing, managing, and monitoring project budgets.
• Ensures optimal use of resources within financial constraints.
• Committed to delivering all activities within set timelines.

Joining: Immediate

Travel: Candidate shall be required to travel across the entire UT of J&K