Junior Copywriter

Company Overview

Square One is a distinguished real estate communication agency at the forefront of reshaping the narrative of the real estate industry through strategic branding and advertising. Rooted in innovation and creativity, we specialize in elevating the online presence of real estate clients, providing end-to-end communication solutions that drive engagement and success.

Job Summary

• As a copywriter, you'll work alongside the art director within the creative department. You'll work from client briefs to conceive, develop and produce effective advertising campaigns. You'll focus on providing the written words (the copy) for an advertising campaign.

• Copy can include: Creating headlines, slogans, catchphrases, straplines and body copy for print advertising and

leaflets writing for web advertising, social media and mobile applications, creating scripts for radio jingles and TV commercials.

• You'll also work with media planners/media buyers and the production department to fully develop an advertising campaign.

Role & Responsibilities

• Work in partnership with an art director to form a creative team working on creative briefs

• Knowledge about real estate advertisement

• Develop & Manage content strategists and oversee all content creation activities for the clients.

• Familiarize yourself with your clients' products and services, the target audience and their competitors' activities.

• Develop innovative strategies for clients basis their overall brand strategy and goals.

• Write clear, persuasive, original copy through the various iterations of the project.

• Proofread copy to check spelling and grammar

• Ensure monthly calendars detailing strategy for clients as well as internal briefs for the creative/photography/ ATL/ Digital ( etc )teams are shared in a timely manner.

• Collaborate with our internal teams to manage the planning, creation, and delivery of original content.

• Amend, revise or redevelop adverts or campaigns in response to feedback from the creative director, account team or clients

• Stay up-to-date with current technologies and trends in social media, design tools and app

Benefits

• Competitive salary package
• Comprehensive health insurance coverage
• Generous life insurance policy to ensure the financial security of employees and their families
• Exclusive partnership with Sahyadri Hospital, offering discounted health services and wellness programs
• Ample paid time off, including vacation days, sick leave, and company holidays, to promote work-life balance
• Gratuity plan to reward loyalty and long-term commitment
• Robust Provident Fund (PF) and Employee State Insurance Corporation (ESIC) benefits for retirement planning and financial stability
• Access to a wide range of soft skill training programs and professional development opportunities to foster career growth and advancement