Posted:1 month ago| Platform: Linkedin logo

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Job Description

Background Kaapi Machines is an industry leader into the B2B Coffee equipment space, servicing top F&B and corporate customers for 10+ years. It has now entered the B2C space with its sister company Something’s Brewing. SB is positioned to become a leader in the Home brewing segment. We are looking to convert coffee lovers into coffee brewers. Role & Responsibilities Here are the key expectations from the role: Build India’s largest home coffee brewers and coffee enthusiast community Create and manage the brand persona for Somethings Brewing on Whatsapp and offline Conceptualise and organise meetups & events for coffee brewing at SB store and on-site locations Engage with the current coffee community and create top of mind recall around SB Manage & grow a WA group of home brewers – sharing content with them to increase their recall of brand SB Internal & External Relationships Internal: Product/Business Management team Internal: Marketing & communications team External: Agencies & vendors External: Roasters & brewers ​Q ualifications and Education Requirements​ G raduate with min. 3 years overall in marketing and min. 1 years in a similar role ​ Pr eferred Skills​ St rong Presentation & Communication skills. Strong interpersonal skills, ability to work in a team Se lf-starter, Bias for Action, Creativity. Hands-on, get-it-done attitude. ​ A dd itional Notes​ P re vious experience working with hospitality brands, coffee shops preferred Show more Show less

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