Business Development Representative

Company Description

TruLeague is a fast-growing, early-stage EdTech startup based in the heart of Boston. We’re reimagining how higher education institutions connect prospective students with their community. Our mission is to empower students to make more confident college decisions while enabling institutions to streamline engagement and gain actionable insights. Join us in transforming the future of higher education!

Role Description

This is a full-time remote role for a Business Development Representative. The successful candidate will be responsible for generating leads, engaging potential clients, and nurturing relationships. Day-to-day tasks include prospecting, reaching out to potential leads, conducting sales presentations, and developing strategic approaches to increase market penetration. Additionally, the Business Development Representative will collaborate with internal teams to align strategies and ensure the achievement of company objectives.

Qualifications

• 6 months to 1 year of sales experience, with a focus on lead generation and business development
• Confidence and resilience in cold calling, with the ability to effectively handle objections
• Strong verbal and written communication skills
• Self-motivated and capable of working independently in a remote environment
• Experience in education technology or the higher education sector is a plus
• Bachelor’s degree in Business, Marketing, or a related field preferred