Business Development Professionals - Public Relations

4 - 9 years

6 - 10 Lacs

Posted:2 weeks ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Profile

  • Understands the brand proposition, campaign objectives & provides tailor made solutions to clients. Brings in innovation in the recommendations made.
  • Conceptualizing, strategize , Execute and coordinate all aspects of Public Relations.
  • Leverage industry knowledge to provide key insights and strategic recommendations for a clients experiential marketing needs
  • Lead Generation , New Avenue to generate revenues , Build up Business Development Strategies and Pitch process.
  • Collaborate with the other departments to ensure smooth project management.

Core Accountabilities:

  • Generating new business by preparing PR strategies & implementing them with targets
  • Look for opportunities to developing the brand visibility through different vehicles and outreach e.g. events, press and relationship.
  • Review magazines, newspapers and websites and collate relevant PR clippings, printouts and competitor information.
  • Manage news releases, press conferences, speaking engagements and community service programs.
  • Manage quality control and compliance of any affiliate generated media materials
  • Planning, coordination, organization and execution of events, media activities, media trips
  • Maintain and optimize relations with existing key media and establish new relations with emerging important media across the India region.
  • Update with media opportunities (press/TV/radio/ on line etc).
  • Updating press database (on-going)
  • Initiate and implement special press stories/features and exclusives with select media.
  • Press Kit distribution (on-going):
  • Preparation of media lists and plan as per marketing calendar, activity calendar and counter dates.
  • Preparation and compilation of press kits (products, photos, translations, copies etc).

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