Business Development Manager

Critical Care Unified is part of the fast growing out of hospital healthcare industry. Operational for the last 8 years in cities across India, Critical Care Unified is leader in providing high-grade, ICU type services at home. With exciting international growth plans and launch of new verticals, join the young and dynamic team to create your future with us.

Position Overview:

The Business Development Manager in the home healthcare industry plays a critical role in driving growth and expanding business opportunities for the organization. This position involves building strategic partnerships, identifying new market segments, and developing innovative business solutions to increase the organization's market share and revenue.

Key Responsibilities:

1. Market Research and Analysis:

Conduct thorough market research to identify trends, opportunities, and competitive dynamics in the home healthcare industry. Analyze market data, customer needs, and industry developments to inform business strategies and identify areas for growth.

2. Business Strategy Development:

Collaborate with senior management to develop and implement the organization's business development strategy. Define target market segments, identify key value propositions, and establish short-term and long-term business goals.

3. Partnership Development:

Identify and establish strategic partnerships and collaborations with healthcare providers, insurers, community organizations, and other relevant stakeholders. Negotiate and manage partnership agreements to enhance the organization's service offerings and market reach.

4. New Business Opportunities:

Identify and pursue new business opportunities within the home healthcare industry. Develop innovative solutions, service lines, or programs to address emerging market needs and differentiate the organization from competitors.

5. Sales and Marketing:

Develop and implement sales and marketing strategies to generate leads, acquire new clients, and expand the organization's customer base. Collaborate with the marketing team to create compelling marketing materials, promotional campaigns, and digital marketing initiatives.

6. Relationship Management:

Build and maintain relationships with key clients, referral sources, and industry influencers. Conduct regular client meetings, presentations, and negotiations to foster long-term partnerships and ensure client satisfaction.

7. Competitive Analysis:

Monitor and analyze competitor activities, pricing, service offerings, and market positioning. Identify competitive advantages and develop strategies to address competitive challenges.

8. Proposal Development:

Lead the development and submission of business proposals and tender responses. Ensure timely and high-quality preparation of proposals that meet client requirements and maximize the organization's chances of securing new business.

9. Performance Tracking and Reporting:

Develop and track key performance indicators (KPIs) to measure the effectiveness of business development efforts. Prepare regular reports and presentations for senior management, highlighting achievements, challenges, and recommendations for improvement.