4 years
0 Lacs
Posted:1 week ago|
Platform:
On-site
Full Time
🔹 Job Title: Assistant Manager – Digital Marketing
📍 Location: Pacific Outlet Mall, Jasola (Head Office)
🕒 Experience Required: 4+ years
💼 Employment Type: Full-time
About the Role
We are seeking a highly motivated and strategic Assistant Manager – Digital Marketing to join our dynamic marketing team. The ideal candidate will have a strong background in performance marketing, digital campaign strategy, and influencer marketing. You will play a critical role in driving online visibility, user acquisition, engagement, and revenue growth across digital platforms.
Key Responsibilities
• Develop, execute, and optimize performance marketing campaigns across Google Ads, Meta, YouTube, and other digital channels to drive measurable business outcomes.
• Lead end-to-end planning and execution of digital marketing campaigns including paid media, SEO, and content distribution.
• Collaborate with creative and content teams to craft high-performing ad creatives, landing pages, and digital assets.
• Analyze campaign performance and deliver actionable insights through dashboards, reports, and A/B tests.
• Identify and collaborate with influencers and creators across platforms (Instagram, YouTube, etc.) for brand campaigns and product launches.
• Monitor and manage digital budgets, ensuring cost-efficiency and ROAS goals are met.
• Stay on top of digital trends, platform updates, and competitor strategies to inform future campaign planning.
• Work cross-functionally with product, design, and sales teams to align marketing initiatives with business goals.
Requirements
• Minimum 4 years of hands-on experience in digital and performance marketing roles.
• Proven expertise in Google Ads, Meta Ads Manager, YouTube advertising, and affiliate platforms.
• Experience in influencer outreach and campaign execution.
• Strong analytical skills with proficiency in Google Analytics, Meta Insights, and Excel/Data Studio.
• Understanding of SEO, marketing tools, and knowledge of web analytics.
• Excellent project management, communication, and stakeholder coordination skills.
• Bachelor’s degree in Marketing, Business, Communications, or a related field (MBA preferred but not mandatory).
Why Join Us?
• Opportunity to work with a passionate and high-growth team.
• Ownership of end-to-end digital strategies.
• Exposure to diverse campaigns across markets and channels.
• Flexible work culture and growth-focused environment.
Apply Now or tag someone who fits this role!
Pacific Development Corporation Ltd
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